Customer experience (CX) marketing is complex, crossing organizational and communication channels throughout the entire company. That’s why many companies rate their efforts low. This event will help you understand how a holistic approach to your marketing can help you succeed and grow.

Matt McClelland, Channel Relationship Manager, dotmailer
Stuart James, Key Account Director, dotmailer

You will learn:

• 3 guiding principles of great customer experience
• The key ingredients for success and what your customers really want
• Quick wins including tips on landing pages and abandoned baskets to increase revenue
• How to be customer-service oriented and seamless across all devices, locations and channels