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Digiday Publishing Summit – Nice

Digiday Publishing Summit – Nice

Platforms have proved their worth in generating audiences. Viewership across mobile and video is growing as platforms expand their content distribution options yet publishers are still trying to figure out how to make this profitable. At the Digiday Publishing Summit in Europe, leading publishing discuss this challenge and how they tackle ad blocking.

MEETINGS WITH BUY-SIDE EXECUTIVES
The 10-Minute Meetings — affectionately referred to as “speed dating” by our regular attendees — pair buy-and sell-side attendees so that they can meet, discuss their needs and potentially decide if they want to do business together. Before the summit, you will have the chance to pick which executives you want to meet with.

SMALL-SCALE EVENTS FOR HIGH-IMPACT NETWORKING
You will never struggle to connect with others at a Digiday summit. Summits are kept to between 100 and 300 participants to ensure communication is one-on-one,not one hundred-on-one, so you make the connections you need. The proportion of buy-side to sell-side attendees at summits is 60:40, so the odds as a sell-side attendee are in your favor.

EXCELLENT VALUE THAT KEEPS EXPENSES LOW
How much do you spend on traveling to meet prospective clients all over the country, or even all over the world? Now think about how much you spend when they cancel the meeting. Fewer trips and expenses mean you don’t risk your marketing budget.

UNPARALLELED ATTENDEE BUYING POWER
Digiday buy-side attendees make the purchasing decisions around marketing tools and software that make their jobs easier. This power is worth millions and in some cases, billions.

RESPECT FOR YOUR TIME, PERSONAL AND PROFESSIONAL
Summits almost always begin on a Wednesday and end on a Friday, giving you the beginning of the week to prepare and the weekend to rest. Summits do not run on weekends, except on very rare occasions.

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Kate Ward - VP, international - Refinery29
Oliver Lewis - head of digital - News UK
Neil Hall - Head of Product - BBC Sports
Xavier Grangier - head of product - Liberacion
Jessica Sibley - vp, ad sales East + EMEA - Forbes
Mel Scott – CRO - MailOnline
Townsend Freehan – CEO - IAB Europe
Jo Holdaway - Strategic and Commercial Data Director - ESI Media
Daniel Weilar – CEO - Nyheter24-Gruppen
Juuso Alho - Director of Advertising - Spil Games
Alan Strange - editor, on demand - Sky News
Greg Halfacre - head of social and platforms - Dream Team

TBC

Venue TBC

 

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