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Digiday Programmatic Summit

Digiday Programmatic Summit

Quality over quantity: programmatic advertising has finally matured from a reliance on cheap, mass ad impressions to a focus on quality connections between brands and specific audiences.

The Digiday Programmatic Summit will examine how brands and publishers are rising to the forefront, the focus on quality data and ads, and programmatic’s role beyond display advertising.

Five Reasons To Attend a Digiday Summit 

  • MEETINGS WITH BUY-SIDE EXECUTIVES 
    The 10-Minute Meetings — affectionately referred to as “speed dating” by our regular attendees — pair buy-and sell-side attendees so that they can meet, discuss their needs and potentially decide if they want to do business together. Before the summit, you will have the chance to pick which executives you want to meet with.
     
  • SMALL-SCALE EVENTS FOR HIGH-IMPACT NETWORKING
    You will never struggle to connect with others at a Digiday summit. Summits are kept to between 100 and 300 participants to ensure communication is one-on-one,not one hundred-on-one, so you make the connections you need. The proportion of buy-side to sell-side attendees at summits is 60:40, so the odds as a sell-side attendee are in your favor.
     
  • EXCELLENT VALUE THAT KEEPS EXPENSES LOW
    How much do you spend on traveling to meet prospective clients all over the country, or even all over the world? Now think about how much you spend when they cancel the meeting. Fewer trips and expenses mean you don’t risk your marketing budget.
     
  • UNPARALLELED ATTENDEE BUYING POWER
    Digiday buy-side attendees make the purchasing decisions around marketing tools and software that make their jobs easier. This power is worth millions and in some cases, billions
     
  • RESPECT FOR YOUR TIME, PERSONAL AND PROFESSIONAL
    Summits almost always begin on a Wednesday and end on a Friday, giving you the beginning of the week to prepare and the weekend to rest. Summits do not run on weekends, except on very rare occasions.

Tickets from ($):  2595.00

Speakers Include: 

Lisa Archambaul, Director Digital Media, Caesars Entertainment 
Christian Baesler, President, Bauer Xcel Media 
Andrew Bakonyi, Senior Director, Sephora 
Maria Bertoerlli, Director of Facial Skincare Marketing & Advertising, Clarins 
Julie Clark, VP Programmatic Audience, Hearst 
Michael Dean, VP Programmatic, Disney ABC 
Dustin Engel, Head of Analytics & Data Activation, PMG 
Kylie Garcia, Media Manager, Macadamia Professional 
Keith Grossman, Head of Sales Americas, Bloomberg Media 

TBC

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