What's on

Webinar: Personalized Content - From Creation to Conversion

Webinar: Personalized Content - From Creation to Conversion

In this webinar we will show, step by step, how to tighten your content operation and make the most of it.

B2B companies testify that the effectiveness of the content marketing is decreasing.  With the over-saturation of B2B online content, this is hardly surprising.

In this webinar we will show, step by step, how to tighten your content operation and make the most of it.

You can expect to learn:

  • How to draw valuable insights from your experience
  • How to crowdsource content ideation
  • How to personalize your content
  • The importance of outlining
  • How relevancy impacts the effectiveness of your content
  • How to create a content pool
  • How to extend your content shelf life
  • The importance of using personalized content recommendations

 

Speakers Include:

Boaz Grivland,  Founder & CEO, BrightInfo
Michael Brown Founder & CEO, nDash

 

 

 

Thursday 27th October 2016.

7pm (BST) / 2pm (EDT) / 11am (PDT)

 

Other upcoming events

See all
DXA'20 - UK Digital Experience Awards
16 July 2020

DXA'20 - UK Digital Experience Awards

As digital becomes increasingly critical to the delivery of outstanding CX, it’s more important than ever for achievements in this field to be recognised - and these Awards do that in a unique way.

Read more
Festival of Marketing 2020
7 October 2020

Festival of Marketing 2020

The Festival of Marketing is a unique two day experience where ambitious marketers can discover, learn, celebrate and shape the future together.

Read more
10 Common Webinar Mistakes to Avoid in 2020
22 July 2020

10 Common Webinar Mistakes to Avoid in 2020

When it comes to webinars, sometimes the smallest mistake can make the difference between an awesome event and an epic fail. 

Read more
Streaming TV: A Big Opportunity for Small Businesses
15 July 2020

Streaming TV: A Big Opportunity for Small Businesses

Join Hulu in a live webcast event, where we’ll break down the basics of the streaming TV landscape, share the latest trends about how viewers are consuming television today and show you how it is now possible for businesses of all sizes to advertise next TV’s biggest shows. 

Read more