What's on

Competitive Content - Webinar

Competitive Content - Webinar

Live Webinar - How to Use Competitive Intelligence & Personalization to Elevate Your Content Marketing.

In order to create relevant, converting content you first need to understand your audience’s needs. Then, after the content was created, you need to maximize its benefit, “at home and abroad” – on your own website and in your outreach campaigns.

The webinar will showcase case studies and real data to illustrate each topic. A discussion between the experts and a Q&A session will follow.

You can expect to learn:

  • How to use competitive intelligence to get to know your audience
  • What is trending in your industry
  • What interests your audience when visiting competitor’s sites
  • How to use personalized recommendations on your website to make the most of the content you create
  • How to use personalization in your lead nurturing activities
  • Using segmented lists in your marketing - dedicated email sends, smart/dynamic content in emails/onsite

Speakers Include:

Jeff Bullas, #1 global "Digital Marketing Influencer"
Boaz Grinvald, CEO, BrightInfo
Ariel Rosenstein, Sr. Director of Corporate Marketing, SimilarWeb
Juliana Nicholson, Marketing Manager, HubSpot

Tuesday, September 6, 2016

1pm (SF)
4pm (NY)
9pm (UK)
11pm (TLV)
6am (Sydney +1 day)

Other upcoming events

See all
Behave Annual - New York, NY
7 May 2017

Behave Annual - New York, NY

Expanding on TLE’s success, BEHAVE is at the intersection of marketing, optimization, testing and behavioral psychology; seamlessly blending these diverse disciplines to deliver a truly unique 3-day event. By converging these fields, BEHAVE digs into the root of all conversions – human behavior.

Read more
Digital Velocity Conference - London
6 June 2017

Digital Velocity Conference - London

Digital Velocity London is a two-day fully immersive conference. Join us for hands-on training, customer success stories, best practices, the Digital Velocity Awards and product roadmap updates. Hear industry experts and Tealium customers discuss how they are turning business challenges into revenue opportunities.

Read more
Amsterdam Affiliate Conference - Amsterdam
11 July 2017

Amsterdam Affiliate Conference - Amsterdam

The Amsterdam Affiliate Conference 2016 was a huge success with over 4,000 delegates in attendance of which over 2,000 were affiliates. With four days of conference, exhibition and networking events with the elite in iGaming, in a city that is like no other the Amsterdam Affiliate Conference was one you certainly wouldn't have wanted to miss.

Read more
GDPR: How to get a double opt-in database - London
14 September 2017

GDPR: How to get a double opt-in database - London

Over 90% of previous attendees have stated that they will change their content marketing strategy as a result of attending and many have gone on to work with us further.

Read more
Webinar: GDPR - Latest Update & Live Q&A
9 May 2017

Webinar: GDPR - Latest Update & Live Q&A

If you are a B2B marketer wondering if and how the GDPR is going to affect you then you are going to want to sign up for our GDPR webinar. In this live Q&A, ask any burning questions you have to our thought leaders in the industry and get the answers you need.

Read more