Digital Leaders Fireside Chat
14:00 - 17:30
Thursday 18th June 2015
Grocers' Hall
Princes Street
London
EC2R 8AD
#DLUK

These events are intended to emphasis the leadership aspects of Digital Leaders more than the digital ones.
They bring together senior figures from the digital marketing industry and inspirational experts from areas such as the military and professional sport to talk about the challenges of leadership. Previous Fireside Chats have looked at strategy and at leadership itself.
The format of the event is intended to encourage discussion of ideas, both among the speakers and with the audience. We've adopted a chat-show model, where the participants come onstage in turn to be interviewed, but stay onstage to join in the subsequent discussion. The results have been dynamic, stimulating sessions, full of unexpected turns and far-reaching conversations.
CREATING A CULTURE OF INNOVATION
Innovation is at the heart of every successful business. As markets change, businesses need to react to produce new propositions, products or services. All can require significant shifts in business thinking. For Fireside Chat 2015 we are looking at how businesses go about creating a culture of innovation.
Innovation is driven by a mixture of leadership, culture and processes. Our fantastic panel will be looking at:
- What innovation is and what it means to organisations of all sizes
- What creates the need for innovation
- What type of leadership is required to drive innovation
- How do you move from ideas to execution
- How do you position innovation within your organisation
BENEFITS OF ATTENDING
- A better understanding of what drives innovation
- A host of tips and ideas that you can take back to your business
- An opportunity to network with other Digital Leaders
AGENDA
14.00 - Arrive, Drinks, Nibbles & Networking
14.30 - Event Starts
16.30 - Drinks reception
17.30 - Depart / Aftershow drinks for those who wish to continue the conversation
TICKETS £99 & VAT* INCLUDE:
- An event guide with the list of attendees,
- Access to the open forum conversation
- Access to the pre and post event drinks
- Canapés
- Unlimited drink during networking time
*Only a limited number of tickets are available for this event, each table will hold 10 participants. Once you register, you will be qualified and if you meet the criteria set out by our Digital Leaders community, you will be offered a seat at the roundtable.
With all Digital Leaders events we ask you to apply to attend. We do this to ensure all attendees are of Director level and above and that there is the right balance of client, agency and supply businesses. We do not allow overtly sales types or recruiters to attend Digital Leaders events.
SPEAKERS

Name: Ashley Holloway
Position: Director, Business Partnerships & Strategy
Company: Penguin Random House UK


PROFILE
Of his 27 years at work so far, Ashley spent the first 6 in global sales and marketing, the next 11 in regional IT and the most recent 10 in UK digital. He has worked for 15 different businesses in 9 different industries, from retail and automotive to publishing and entertainment. His shortest assignment was 3 weeks, his longest two were 4 years. Everything he's achieved has been about one thing: change.
He's passionate about thinking and doing, continuously developing talent, blameless partnerships, non-disruptive disruption, failing fast and learning faster. In his spare-time he indulges in writers' block, is disappointed by England sports teams (even if they win), erratically tweets digital and business links via @sparehead and runs the optimistic Producers Network on LinkedIn.
PENGUIN RANDOM HOUSE
Penguin Random House is home to around 60 publishing imprints – from the Booker Prize-winning Hamish Hamilton to Arrow, home to the Fifty Shades of Grey phenomenon. The company has three publishing sites in London: The Strand, Vauxhall Bridge Road and Ealing Broadway, distribution centres in Frating, Grantham and Rugby, and a number of regional offices, employing over 2,000 people nationwide.
Publishing more than 3,500 new titles a year, Penguin Random House UK boasts a show-stopping portfolio of authors and brands: Jamie Oliver, Nigella Lawson, Peppa Pig, Sheryl Sandberg, Julian Barnes, EL James, Malcolm Gladwell, James Patterson, Roald Dahl, Zadie Smith, Rick Stein, Jacqueline Wilson, Moshi Monsters and Lee Child.

Name: Morgan Holt
Position: Global Principal And Strategy Director
Company: Wolff Olins


PROFILE
Morgan is a business and leadership coach, specialising in making culture and leadership effective. He is also global principal and strategy director at Wolff Olins, the brand agency behind some of the world's most ambitious brands, and a non-executive director of CN Media Group.
Previously, Morgan was strategy director at Engine, the largest independent communications group in the UK where he was responsible for growth in the media sector. Prior to that he was Director of Media Innovation at the mobile phone company 3, and Head of Broadcast Digital at Endemol where he oversaw all Endemol's interactive editorial since the UK's first Big Brother.
Morgan has worked as a producer, editor, and journalist for everyone from the Daily Mail to the BBC, from Crisis to Cambridge University.
WOLFF OLINS
Wolff Olins are creative partners for ambitious leaders. They pit creativity against the big challenges in radically different ways. So that organisations can mean more to more people for a more positive world.
Our global teams of designers, strategists, technologists, programme managers and educators deliver deep, meaningful change across and beyond our clients' organisations.Never before has the power and impact of individuals been more critical. Through education, participation and discovery, we instigate cultures of turning ideas into action.We partner long-term and work at pace to create better brands and better businesses.

Name: David Reynolds
Position: Associate Director of Strategy and Business Development
Company: Reed Business Information


PROFILE
David Reynolds works for the Business Information division of RELX Group (recently renamed from Reed Elsevier). As Associate Director of Strategy and Business Development he is responsible for the discovery, analysis and implementation of global innovation business initiatives.
David is a long term employee ofthe business, joining as DigitalStrategist back in 2004 in the successful online recruitment venture, Totaljobs Group (which was sold to Axel Springer in 2012). David has helped lead the companies digital marketing efforts and strategies for its traditional publisher portfolio and lead generation businessesover the years, and since2013 has focused his efforts on innovation, organic business growth and a light-touch around M&A.
Often referred to as a passionate futurist, his involvement with businesses is typically centered around understanding the art of the "technically possible", including product or service exemplars.
Reed Business Information
Reed Business Information (RBI) provides data services, information and marketing solutions to business professionals across industries globally. It produces industry critical data services and lead generation tools, online community sites as well as business magazines with market leading positions in many sectors.
RBI's customers use its data services to help make key strategic decisions and reduce risk, to improve productivity and performance and identify new business opportunities. RBI's magazines and websites deliver high value news, information and opinion to business professionals across many industry sectors while also providing an effective marketing channel for customers. RBI's online marketing solutions bring buyers and sellers together through a range of innovative digital channels.
PREVIOUS ATTENDEES
Adam, CEO
Adobe, Strategic Marketing
ANDigital, Director of Digital
Archant, Director of digital development
Atmosphere, Director
Bellman Media, Senior Client Services Director
Blue Baboon Ltd, Company Director
Blueleaf, Commercial Director
bmore creative, New Business Director
bmore creative, Strategy Director
Booth-Clibborn Creative Consultancy, Story Coach
British Gas, Senior CRM In life Comms
CDD, Managing Director
Concep, Director
Convoy Digital, Director
Despark, Commercial Director
digital annexe, Managing director
GE CAPITAL, Strategic Digital Manager
GE CAPITAL, Marketing and Communications Manager
Home Learning College, Director
IG Group, Digital Director
iLOK8, CEO
Impellan, Head of Digital
Just, Digital Lead
Karla Otto, Head of Digital
LewisPR, Digital Director
Lyris, Global Head of Strategy
Marketing Ammo Ltd, Marketing Director
Marketingwired Uk Ltd, Managing Director
Marks And Spencer, Brand Manager
Mayence, UK & Ireland Operations Director
Media Five Ltd, Managing Director
Microsoft, Marketing Director
Microsoft, Senior Marketing Manager
Nexus Communications Group, Head of Digital
NHS England, Head of Digital Strategy
Nikon Europe BV, Head of Marketing Systems
Obidos Consulting, Managing Director
OgilvyOne dnx, Senior Account Director
Opilio, MD
Oracle, Senior Marketing Manager UK & France
Oracle, Director
ORM London, Managing Director
Peer 1, Head of Digital Agency Development EMEA
Pixelgroup, Founder
Portland Communications, Account Director
PwC, Senior Manager - digital strategy
Quirk, Acting Managing Director
Rant & Rave, Head of Digital Marketing
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Ricemedia, Commercial Director
Silverbean, Digital Director
Sitecore Uk Ltd, Strategy Director
Subsector Ltd, Strategy Consultant
Tango Communications Ltd, Managing Director
Tesco Stores Ltd, Group Head of Web Analytics
Tesco Stores Ltd, Group Head of Web Analytics
The Big Group, Business Director
THE OUTNET, The Net-a-Porter Group, Head of Global Marketing
The Swashbuckler, Owner
UBISOFT, Uplay Director
veinteractive.com, Director of Media & Publishing
Yoyo Design Ltd, Director