Join us for our free to attend monthly event on Tuesday the 24th of September at Zigfrid Von Underbelly, 11 Hoxton Square for Digital Doughnut Presents The Perfect Match.
Websites match content to users, users to users, products to people and make intelligent recommendations based peoples profiles and personas. This event explores how a number of different business types use the principles of matching to power the delivery of services and customisation to provide better user experiences.
Agenda:
Doors Open: 6.30pm
First Speaker: 7.15pm - 7.35pm
‘You had me at hello': Love matching 101
Samir El-Alami, Online Marketing Director, LOVESTRUCK.COM
Second Speaker: 7.45pm - 8.05pm
Graham Ruddick, CEO, Communitize Ltd - Digital Doughnut
Third Speaker: 8.20pm - 8.45pm
Special Guest TBC
Networking: 8.45pm - 11.00pm
Speakers:
Samir El-Alami
Online Marketing Director
LOVESTRUCK.COM
Samir El-Alamiis the Director of online marketing at Lovestruck.com, an award winning hyper local premium dating service in the UK, Hong Kong, and Singapore.Previously he was affiliate marketing manager at the world's leading social discovery start up Badoo, responsible for acquiring millions of new users throughout the world.
Once upon a time he was an affiliate, co-founding several affiliate websites and an affiliate agency along the way.And every now and then hedabbles in consultancy (when ideas and people, too awesome not to want to have a closer look at, have crossed his path).
Samir is a performance marketing aficionado with extensive experience, within affiliate, mobile, email, PPC, display, SEO, and content marketing.
Samir swears by…
“User acquisition & retention via the product, the viral nature of an idea, the quality of the service, and ‘good-will' word of mouth marketing for the ‘win'. Performance marketing with a ‘pirate-booty'/'.com boom' sized war chest for the ‘domination'.”
A lover of art, music, literature, travel, all things geeky, and the odd kick to the head.
Graham Ruddick
CEO Communitize Ltd
Graham has spent 18 years in the digital industry, most of which has been in businesses that put people together in creative ways.
He is a passionate believer in the statement that matching delivery of services to peoples' needs is fundamental to business success. Understanding who people are, what they are likely to want and how to use this knowledge makes marketing and commerce easier!
Directions:
We're looking forward to meeting you and welcoming you to the event. Please remember to bring your business cards to hand out to the brilliant people you will meet.