Vanessa Tadier is the general manager for Europe at Visual IQ, a Nielsen Company. She is responsible for managing and expanding Visual IQ’s operations in Europe. Vanessa brings over 17 years of experience in international sales, commercial leadership and P&L management. Before joining Visual IQ, Vanessa spent five years as managing director at the Media initiatives Group (MIG), where she drove the execution of the company’s online strategy. Prior to MIG, she worked at Miva as director of European publishers, as well as Doubleclick, where she spent five years as director of sales and account management for northern Europe. Earlier in her career, she held data sales positions at Experian and Datamonitor. Vanessa is a graduate of the Institut Superieur du Commerce in Paris, France, where she holds a master’s degree in international business strategy.