Lloyd Davies, Managing Director UK of Making Science, has over 20 years of experience in product development and data analysis. Starting at a small online gaming company, he has helped many brands develop digitally. Aiming to provide transparency, agility and performance to the digital sector, both Lloyd and his wife founded Nara Media. Alongside his ever-growing team, he has worked with renowned brands such as Uber, Deliveroo and Next games. He leads the Making Science UK team with his expertise in running multiple campaigns and driving performance across many European digital brands.