Leila's profile

Leila DAGHFOUS Marketing Director Opentopic
United States

I am truly passionate with all the marketing technics that allow a deep reflection on how to make a target-consumer wants to know more about the brand. This is what I am doing at Opentopic, a cognitive digital marketing company.


Digital Marketing - Inbound Marketing - Lead Generation - Social Media Strategy - International Marketing - Project Management

Previous Experience

Marketing and Communication Assistant at AccorHotels December 2014 – November 2015, Paris Area, France COMMUNICATION GUIDELINES (Launching of a new graphic charter) - Animation of brainstormings meetings - Monitoring the progress of the project - Relay between the agency W&Cie and the various actors of the Group : AccorHotels brand marketing and expertises’ (Distribution, Procurement, Sales, Recruitment, etc.) WEB PROJECT (Revamping the section «Franchise & Management» on AccorHotels website) - Realization of a benchmark - Web integration EVENTS (Ensuring AccorHotels visibility in major worldwide hotel investment conferences)

Education & Qualifications

Master Degree in Marketing and Strategy specialized in Business Development.