United Arab Emirates
Dr. Islam Gouda is a young professional with a passion for marketing. Dr. Gouda has an honorary doctorate from the University of California in Strategic Marketing as a result of the many articles, research studies and publications in that field. He also has a masters degree from the University of Wollongong in Strategic Marketing, and an organizational leadership training from Lehigh in USA, and an American University of Sharjah graduate in Marketing and Management.
Dr. Gouda is a marketing focused business experience with a strong analytical ability of using available market data for strategic marketing, business development, product development purposes along with the identification of new business opportunities and measurement of ROI.
Dr. Gouda's specialties include, leadership and communications skills with the ability to adapt to a wide variety of cultures and to manage and work part of cross-functional teams.
Dr. Gouda has a strong track of success on the definition and execution of the whole marketing mix for both consumer and enterprise segments: market intelligence, product management, demand generation, press, advertising, alliances - with a proven channel expertise, campaigns setup, channel enablement programs, execution, tracking, reporting.
B2B and B2C Marketing, marketing research, branding, online marketing, business development, product development and marketing events management.