Demetris's profile

Demetris Stefani
Demetris Stefani Director, Digital Strategist Hivebreed

"I like translating challenge into opportunity and gain the most from every experience" . I believe there is a hidden value in every person that once discovered can generate greatness. I have a strong passion towards active learning, being introduced to new ideas and facing new challenges. I always seek to participate in activities that will give me the chance to create change by developing the environment in which I act.


Contributing in multiple projects, for high profile national and international clients from inception to launch. -Strategy development for Digital Projects & tactical activations to achieve client goals -Campaign management and optimization through various digital platforms (Ad serving, programmatic buying, Google Adwords,Social Media Campaign Management) -Lead Generation, Inbound Marketing, Content Marketing: Setting up the frame work on how digital activations should be developed in order to meet client goals and deliver measurable results -Evaluation Reporting and Insights analysis: Identifying KPIs, benchmarks and reporting structures (monthly/quarterly) for initiatives and campaigns for ongoing data analysis, insights and refinements -Digital Planning: Developing digital plans in order to reach targeted audience and meet Brand goals -Assist in New Business Development and client service -Participation in creating effective and efficient integrated marketing campaigns