Responsible for managing, planning and coordinating the digital marketing content strategy and leading the content team, as well as looking after the voice/style/brand guidelines. Take care of idea and concept development, as well as the development of themes, messaging and topics. Duties include establishing the content workflow, meaning people, ownership, roles, processes, and the content plan–the what, when, how (short/long term). Responsible for developing, maintaining and enforcing the editorial style guidelines and determining the editorial workflow for projects. Working on scoping the business community and defining its goals and measurable outcomes. Use Agile marketing for working in sprints on a bi-weekly basis. Lead the Copywriting Guild. Update and write content on the website and coordinate with the global PR team on strategy and placement. Work with the channel campaigns team on landing pages, PPC and marketing automation. Responsible for authoring articles placed globally. Measure engagement and undertake competitor analysis in all aspects content strategy and planning to keep up to date with current trends to establish Kentico as a thought leader. Researched, launched and own the corporate blog as part of the community strategy. Chair the editorial planning meetings.