Scott's profile

Scott Wilson
Scott Wilson Customer Experience Principal FedEx
United States

I am a Marketing and Communications Professional with a broad and diverse range of experience. My background in Leadership, Project Management, Digital Marketing, Data Analysis, and Strategy represent a unique combination of disciplines. My current focus is developing and executing targeted content marketing programs and campaigns leveraging traditional and digital media to drive organizational performance. Skills include: Corporate Branding, Messaging, Reputation Management, Writing, Editing, Storytelling, and Data Analysis. Areas of expertise include: Brand Development, Strategic Communication, Content Marketing, CRM Analytics, and Marketing Automation. Extensive experience in: Community Engagement, Public Relations, Customer Relations, Executive Communications, and Internal / Employee Communications.