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A Post-Pandemic Look at Pride - How Should Brands Celebrate it Authentically? (Psst, Ask an LGBTQ+ Person)

A Post-Pandemic Look at Pride - How Should Brands Celebrate it Authentically? (Psst, Ask an LGBTQ+ Person)

We take diversity very seriously here at Cowshed Social. Here, Lottie Maddison - our talent and creator manager, who identifies as autistic and LGBTQ+ - has drafted her thoughts on how brands, and the creatives...

George Cowin
George Cowin 26 May 2022
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Top Seven Tips to Make Your Magento Website Speed Blazing Fast

Top Seven Tips to Make Your Magento Website Speed Blazing Fast

Magento 2 website performance has always been a big concern for retailers. Studies show that each additional second of load time can make ecommerce conversion rates drop by 4.42%. And low conversion on high consumer...

Paul Okhrem
Paul Okhrem 26 May 2022
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What We Learned From Fashion Ecommerce Marketers About Consumer Insights, Product Design and Marketing Strategy

What We Learned From Fashion Ecommerce Marketers About Consumer Insights, Product Design and Marketing Strategy

In our last round of UX interviews (December 2021) with our more data-savvy clients (in the fashion ecommerce biz) one thing kept coming up: Detailed consumer insights from first-party customer data are becoming more...

Ian Mckinnon
Ian Mckinnon 25 May 2022
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Podcast – Interview with Guest Panel on Omnichannel and the New Consumer

Podcast – Interview with Guest Panel on Omnichannel and the New Consumer

The third episode in our ‘Marketing Futures’ series of the csuite podcast, produced in partnership with SAP. Guests from Nestle Nespresso, Econsultancy, Bata India and SAP get to the heart of today’s retail trends and...

Russell Goldsmith
Russell Goldsmith 25 May 2022
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How to Analyze Your MDM Strategy for Better Business Outcomes

How to Analyze Your MDM Strategy for Better Business Outcomes

Enterprises need robust data management capabilities to make better business decisions, improve operational efficiency, and drive superior customer experience (CX). This is where master data management (MDM) comes...

Vandana Singal
Vandana Singal 24 May 2022
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