Why A2P SMS and chat apps are increasingly favoured by enterprise businesses
SMS was once described by Vodafone founder, Sir Chris Gent, as “the closest thing to pure profit ever invented”. But, a lot has changed since then. Businesses continually strive to find new and effective ways to reach their audience and, due to the ease of adoption and in-built reliability of SMS, A2P is the perfect solution for effective communications.
14 August 2017