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7 Core Criteria For Assessing a New CMS

7 Core Criteria For Assessing a New CMS

A new CMS Vendor Selection Guide from Digital Doughnut sister company, London Research, provides useful advice about how to choose the right platform for your business, and how to compare different vendors. This...

Linus Gregoriadis
Linus Gregoriadis 12 November 2020
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Guest Blogging as an Important Tool to Drive Organic Traffic

Guest Blogging as an Important Tool to Drive Organic Traffic

Being one of the most effective & powerful SEO & content marketing techniques, guest blogging enables site-owners/bloggers to write and publish a blog post on a third-party site. Guest blogging sites expose...

Akash Kumar
Akash Kumar 11 November 2020
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5 Tried And Tested Steps For Strategic UX Writing (Used by Google)

5 Tried And Tested Steps For Strategic UX Writing (Used by Google)

Strategic microcopy for your websites and apps can make or break a successful user experience and appealing brand voice. Language in software helps the user get to where they want to go, and by focusing on what the...

Aleena Malik
Aleena Malik 11 November 2020
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Show, Don’t Tell: How to Get Management Excited by Your Ideas

Show, Don’t Tell: How to Get Management Excited by Your Ideas

The need for robust digital products that cater to consumers’ fast-changing requirements has grown significantly in 2020 as the Covid-19 pandemic has dramatically accelerated and increased the use of digital and...

Koen Bok
Koen Bok 6 November 2020
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Is Grocery The Next Retail Vertical to Undergo a User Experience Revolution?

Is Grocery The Next Retail Vertical to Undergo a User Experience Revolution?

Online grocery is booming, yet simultaneously creaking at the seams. Unsatisfactory product substitutions are common and some consumers can’t get slots. Does it need to look to its fast-fashion peers to help improve...

Tomas Granö
Tomas Granö 4 November 2020
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Is Shifting From a Content Led Strategy to a Digital Product Strategy a Good Move?

Is Shifting From a Content Led Strategy to a Digital Product Strategy a Good Move?

Sometimes the only way to facilitate genuine change and become a true disrupter in a sector is to overhaul your digital strategy completely – even when it appears to be working.

Oliver Bailey
Oliver Bailey 2 November 2020
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Three Key Takeaways From The Omnichannel Marketing Excellence Report

Three Key Takeaways From The Omnichannel Marketing Excellence Report

A new report from Digital Doughnut sister company London Research explores the extent to which organizations are delivering integrated customer experiences. Carried out in partnership with BlueVenn, the research is...

Linus Gregoriadis
Linus Gregoriadis 28 October 2020
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How to Align Growth Design With Your Marketing Strategy

How to Align Growth Design With Your Marketing Strategy

Do you know what type of companies achieve the biggest success in the tech market? Companies that are good at two things: providing the best solutions for customers’ needs and growing fast.

Daniela McVicker
Daniela McVicker 16 October 2020
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What to Ask Your Designer Before You Start a Website

What to Ask Your Designer Before You Start a Website

Designing a results-oriented website is a huge undertaking. It can easily overwhelm a person, especially if he or she is new to web designing. As a professional, you know the purpose of building a website is to...

Tabish Khalid
Tabish Khalid 15 October 2020
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How To Boost Marketing Results By Adding Videos In Your Email Campaigns

How To Boost Marketing Results By Adding Videos In Your Email Campaigns

How can you make email marketing even more effective? Is the best way to include engaging content as a video?

Valerie Frolova
Valerie Frolova 15 October 2020
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Top 7 Digital Marketing Tips to Drive Your Business Growth

Top 7 Digital Marketing Tips to Drive Your Business Growth

In recent times when digital advertising is taking over the world of marketing, you must consider making it a part of your digital marketing strategy. No matter if your business is B2B or B2C, digital marketing can...

Jaydip Parikh
Jaydip Parikh 15 October 2020
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The New Age of Influencer Vulnerability and Why Brands Should Take Note

The New Age of Influencer Vulnerability and Why Brands Should Take Note

The world of influencer marketing has shifted rapidly in the past six months. We have moved from the age of 'look at me' to the age of empathy and brands need to take note of these changes.

Jennifer Quigley-Jones
Jennifer Quigley-Jones 14 October 2020
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4 Challenges in Creating a User-Friendly Website Design

4 Challenges in Creating a User-Friendly Website Design

To create a website which is accessible, you need to design and develop it in a way that all users have equal access to the information, functionality and features of the site. But your time is limited. By the time...

Faye Eldridge
Faye Eldridge 14 October 2020
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How to Define a Digital Marketing Strategy For The Automotive Sector

How to Define a Digital Marketing Strategy For The Automotive Sector

Thanks to digital marketing strategies for the automotive industry, you can increase sales in your business. It is a great option to grow your brand.

Blogger Cage
Blogger Cage 12 October 2020
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Generation Anxious – Or Are They?

Generation Anxious – Or Are They?

From selfies to support, Gen Z are coping with the impact of social media better than we think. Today ZAK , the Next Generation Agency launches their new study 'Generation Anxious'. We examined how Gen Z are...

erika kessel
erika kessel 9 October 2020
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The Ultimate Guide to Social Media Marketing

The Ultimate Guide to Social Media Marketing

Learn how to build brand awareness, drive traffic to your website, boost conversions or increase sales with a strong social media presence.

Asena Atilla Saunders
Asena Atilla Saunders 6 October 2020
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How to Add Value in a ‘Woke,’ Post-Covid World

How to Add Value in a ‘Woke,’ Post-Covid World

The issues that the adtech industry was facing in January 2020 – such as the need for suppliers to enable first-party data – now seem secondary in light of our turbulent global reality.

Kristin Slovinski
Kristin Slovinski 6 October 2020
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Why You Should Have an FAQ Section on Your Website

Why You Should Have an FAQ Section on Your Website

An important part of any SEO strategy is to understand what potential customers are looking for in search engines. Learn how to use the FAQ section to answer these questions.

Ankit Kharola
Ankit Kharola 5 October 2020
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How to Recycle Website Content for Posting on Social Media

How to Recycle Website Content for Posting on Social Media

Creating quality content takes a lot of time and effort. From researching the subject to finding the latest information, writing a well-crafted post to create appealing visuals. A lot goes into crafting good quality...

Laura Butler
Laura Butler 30 September 2020
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How to Save Your Brand Identity on Social ‎Media During the Covid-19 Pandemic ‎‎[Infographic]‎

How to Save Your Brand Identity on Social ‎Media During the Covid-19 Pandemic ‎‎[Infographic]‎

Covid-19 is still hitting the world's economy hard and subsequently, business owners should take suitable measures to survive. Digital marketing is one of the greatest approaches by which you can reduce the...

Digital Doughnut Contributor
Digital Doughnut Contributor 25 September 2020
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How to Repurpose Business Blog Posts into Engaging Social Media Content

How to Repurpose Business Blog Posts into Engaging Social Media Content

If you’re struggling with your social media management and want to save time and effort, then here are some practical tips.

Hannah Stevenson
Hannah Stevenson 24 September 2020
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6 Psychological Insights to Improve Your Content Writing Skills

6 Psychological Insights to Improve Your Content Writing Skills

Whether you write content for your personal blog or an official company website, implementing tried-and-tested psychological principles can always help your cause. Apply these six psychological insights to improve...

Kristin Savage
Kristin Savage 16 September 2020
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10 Advanced Link Building Tips & Techniques That Truly Work

10 Advanced Link Building Tips & Techniques That Truly Work

Link building is an essential part of improving your website’s SEO. Here are some of the most advanced link building tips and techniques that you can use.

Gaurav Sharma
Gaurav Sharma 15 September 2020
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Things to Know About TikTok’s Rival, Instagram Reels

Things to Know About TikTok’s Rival, Instagram Reels

Ever wanted to record video clips on Instagram that go straight to your account for everyone to see at their leisure? You’ve probably heard of this concept already, but this time you’ll see videos from popular and...

Umarah Hussain
Umarah Hussain 14 September 2020
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Why Subscription Models Will Make Us Unsubscribe From Big Social

Why Subscription Models Will Make Us Unsubscribe From Big Social

Social media has come under increased scrutiny in the past 12 months with consumers and creators alike looking for viable alternatives to connect with each other outside of the ‘big social’ giants.

Benji Vaughan
Benji Vaughan 11 September 2020
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