January 2024 - Digital Doughnut

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5 Omnichannel Marketing Strategies for Ecommerce BusinessesDiscover how key omnichannel ecommerce marketing strategies can enhance customer experience and maintain competitiveness in the online marketplace.

                Andy Beohar
                24 April 2024
            
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The Unintended Consequences of Brand Building on Social MediaThe rise of social media and digital connectivity in our daily lives has necessitated brands to establish a strong online presence, often relying on image-based social media platforms to engage with customers and...

                Rob Sewell
                9 February 2024
            
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Enterprise UX: A Comprehensive GuideDive into the world of Enterprise UX design with our latest article. Discover the crucial role of user-centric design in enhancing productivity, reducing errors, and boosting satisfaction within large organizations...

                Ravi Shukla
                5 February 2024
            
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From Print to Digital: Transitioning Your B2B Marketing Materials to Interactive FlipbooksThis article will guide you through the process of transforming traditional print marketing materials into digital flipbooks. Discussing best practices, tools, and strategies for a seamless transition.

                Mike Kim
                2 February 2024
            
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Hesitant to Try Generative AI? Here Are a Few Easy Ways to Make Your Work Easier and Visual Content Better in 2024Without question, 2023 was the year of generative AI (gen AI). Since ChatGPT’s viral launch in November 2022 professionals in nearly every field, from the arts to the enterprise, have been discovering creative use...

                Juli Greenwood
                31 January 2024
            
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Infographic: Fixing the Affiliate DisconnectA new survey-based report from London Research and Partnerize looks at the partnerships and affiliate marketing industry, and explores why many CMOs are still limiting their investment in a proven channel. 

                Linus Gregoriadis
                29 January 2024
            
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Innovations in UK Retail with Customer Data PlatformsUK’s retail landscape is evolving rapidly, with Customer Data Platforms (CDPs) at the forefront, helping retailers to intimately understand their customers. Key trends within CDPs include leveraging AI for actionable...

                Andrew Addison
                29 January 2024
            
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Instagram Growth Strategies: 9 Practical Ways to Maximize Engagement and GrowthEffective Instagram growth strategies are essential for maximizing your marketing campaign, increasing engagement, and boosting conversions. Think of your Instagram strategy for business growth as a campfire. It doesn...

                Mos Clement
                26 January 2024
            
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Find Peace of Mind and Launch Digital Products FastCreative Partner, Martin Brierley shares the four areas that should never be compromised when building your digital product, and the one area that can.

                Candyspace Media
                24 January 2024
            
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New Research: Is Legacy Technology Holding Back Affiliate Marketing Growth?A new report shows marketers trust partnership and affiliate marketing to drive business growth, yet feel constrained by legacy network technology. Meanwhile, companies are continuing to commit the lion’s share of...

                Sean Hargrave
                22 January 2024
            
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How to Edit Videos for SEO Optimization: 5 Tips to KnowLooking for tips to help you edit videos for SEO? We've compiled 5 practical tips to help you boost visibility, and optimize your videos for higher rankings.

                Gaurav Sharma
                22 January 2024
            
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Innovating Insurance with Marketing AutomationThe insurance sector, historically grounded in tradition, is experiencing a digital shift with marketing automation at its core. Artificial Intelligence (AI) optimises routine tasks, crafts personalised campaigns, and...

                Andrew Addison
                19 January 2024
            
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Infographic: The State of Website Accessibility 2024New research from Crownpeak in partnership with Digital Doughnut sister company London Research explores the drivers of investment in website accessibility and the methods companies are using to test their digital...

                Linus Gregoriadis
                18 January 2024
            
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CRO and Content: Driving Engagement and GrowthThere’s a special synergy between Conversion Rate Optimisation (CRO) and compelling content - a dynamic duo for brands across both B2B and B2C. At the heart of this symbiotic relationship lies the profound impact they...

                Candyspace Media
                17 January 2024
            
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SEO and Paid Search Predictions for 20242023 was a big year in search marketing with the expansion of AI and multiple algorithm updates from Google. 2024 looks set to be even more eventful. Here are our predictions on what to expect from SEO and Paid Search...

                Sherin Malick
                15 January 2024
            
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2024 Will Be the Year That Supercharges Revenue TeamsNow 2023 has drawn to a close, thoughts turn towards the business landscape for the year ahead. But what will 2024 have in store? Will 2023 leave an indelible mark? Will we see the emergence of new trends across the...

                Hendrik Isebaert
                12 January 2024
            
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Cognitive Recognition in Social MediaSocial media marketing is the driving force in most marketing strategies. You’re probably posting to social media every day, using your links as bait to lure the reader to your site in some form or fashion. But, for...

                Anna Fox
                11 January 2024
            
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Augmented Reality: Transforming the Advertising LandscapeAugmented Reality (AR) reshapes advertising by blending digital elements with the real world, offering an interactive, immersive experience. This article explores AR's transformative role in advertising, from...

                Sanjay Singhania
                10 January 2024
            
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Podcast – Interview with Jeff Lunsford as CEO and President, TealiumPart of our special series of episodes of the c-suite podcast that we’re recording in partnership with the European PR Agency Tyto and their own Without Borders podcast, this interview is with Jeff Lunsford as CEO and...

                Russell Goldsmith
                9 January 2024
            
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