Articles - 2024

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How to Navigate the Complexities of PIM Software Selection

How to Navigate the Complexities of PIM Software Selection

Today, organizations deal with the growing complexity and diversity of product information and digital assets. If left unmanaged, product information and digital assets could lead to inconsistencies, delays, and a...

Sudhanshu Singh
Sudhanshu Singh 25 July 2024
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Three-Quarters of Companies Say There’s a Gap Between What Customers Want and What Businesses Can Deliver

Three-Quarters of Companies Say There’s a Gap Between What Customers Want and What Businesses Can Deliver

Digital transformation has failed to prepare most businesses to meet the demands of their customers. That’s the key finding of new research published by digital product consultancy Netcel and digital experience...

Michael Nutley
Michael Nutley 23 July 2024
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Boost ROI & Conversions: How B2B Data Enrichment Supercharges Your Funnel

Boost ROI & Conversions: How B2B Data Enrichment Supercharges Your Funnel

Outdated data can misdirect resources and waste efforts, with marketers and sales teams pursuing irrelevant leads. This not only reduces efficiency but also affects the overall customer experience, leading to lower...

Brown Walsh
Brown Walsh 23 July 2024
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Is it Time to Migrate From Sitecore?

Is it Time to Migrate From Sitecore?

As digital landscapes evolve and the pace of innovation accelerates, Sitecore users are facing numerous challenges that are prompting them to consider alternative, modern and flexible CMS platforms.

Candyspace Media
Candyspace Media 19 July 2024
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How to Create and Edit High-Performing Video Ads: An Expert Guide

How to Create and Edit High-Performing Video Ads: An Expert Guide

Create and edit video ads that captivate your audience with this expert guide. Discover step-by-step strategies from planning to optimizing video ad campaigns.

Gaurav Sharma
Gaurav Sharma 16 July 2024
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How AI Revolutionizes Microsoft Azure & Future of Work

How AI Revolutionizes Microsoft Azure & Future of Work

Are you tired of spending countless hours on repetitive tasks in your workday? It's time-consuming, mundane, and let's face it - it's not what you were hired for. But what if there was a way to streamline...

Sam Anderson
Sam Anderson 11 July 2024
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The Demise of Cookies is Delayed Yet Again, But it’s Vital to Make the Most of It - Here’s How

The Demise of Cookies is Delayed Yet Again, But it’s Vital to Make the Most of It - Here’s How

Google's decision to postpone the removal of third-party cookies from Chrome again has provided a lifeline for advertisers. With this extension, brands have a golden opportunity to fine-tune their strategies and...

Rodney Perry
Rodney Perry 9 July 2024
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The Internet of Things Revolutionizes Packaging: Connecting Products to the Digital World

The Internet of Things Revolutionizes Packaging: Connecting Products to the Digital World

The Internet of Things (IoT) has and is transforming very different industries, and packaging is no exception. Connected packaging, empowered by IoT technology, is reshaping how brands interact with consumers and...

Jenny Stanley
Jenny Stanley 4 July 2024
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Five Ways to Gain Maximum Return on Your Videos

Five Ways to Gain Maximum Return on Your Videos

Without question, our collective appetite for video is fuelling more video-centric experiences online. Video’s ability to impart both emotional and practical information makes it a win-win for brands and consumers...

Juli Greenwood
Juli Greenwood 2 July 2024
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Decoding Generative AI and Predictive AI: Understanding the Differences and Use Cases

Decoding Generative AI and Predictive AI: Understanding the Differences and Use Cases

In the realm of artificial intelligence (AI), two prominent branches have emerged: Generative AI and Predictive AI. While both play crucial roles in advancing AI capabilities, they serve distinct purposes and offer...

intellectyx inc
intellectyx inc 18 June 2024
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Get Your Ad Strategy in Shape For a Summer of Sport

Get Your Ad Strategy in Shape For a Summer of Sport

From the UEFA European Football Championship to the Paris Olympics, UK media companies and advertisers are limbering up for a super summer of sport. Below, we share three tips to get both on the podium this season...

Sarah Whitfield
Sarah Whitfield 13 June 2024
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Which PIM Features are Immediately Obvious for Powerful Customer Experience ( Part 2 with Scenarios)

Which PIM Features are Immediately Obvious for Powerful Customer Experience ( Part 2 with Scenarios)

In the previous blog, we talked about PIM features that are the foundation of powerful customer experience. In this part, we talk about what is the right choice and wrong choice of PIM with scenarios to give your...

Sudhanshu Singh
Sudhanshu Singh 11 June 2024
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Decoding the Top Marketing and Advertising Approaches of Renowned Luxury Brands

Decoding the Top Marketing and Advertising Approaches of Renowned Luxury Brands

Crave the marketing magic of Chanel and Dior? Discover their secrets! This guide unveils the top strategies renowned luxury brands use to elevate their image. Learn how to craft captivating campaigns that resonate...

Sabrina Sedicot
Sabrina Sedicot 7 June 2024
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A Cookieless World: What’s Next for Marketers?

A Cookieless World: What’s Next for Marketers?

Since January, Google has officially started phasing out third-party cookies. The move, which is part of Google’s Privacy Sandbox initiative to protect personal data online, is forcing marketers to re-evaluate their...

Shafqat Islam
Shafqat Islam 6 June 2024
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Craft the Winning Experience: A Deep Dive into Customer Experience (CX)

Craft the Winning Experience: A Deep Dive into Customer Experience (CX)

Understanding Customer Experience (CX) is crucial for business success. This blog explores CX, trending questions, and the Future of CX. Learn how to craft exceptional experiences that keep customers coming back for...

Sukhdev Singh
Sukhdev Singh 5 June 2024
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Podcast – Interview with Larry Gadea, Founder and CEO of Envoy

Podcast – Interview with Larry Gadea, Founder and CEO of Envoy

Part of our special series of episodes of the c-suite podcast that was recorded in partnership with the European PR Agency Tyto and their own Without Borders podcast, this interview is with Larry Gadea, Founder and...

Russell Goldsmith
Russell Goldsmith 3 June 2024
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Personalize Your Marketing Using 15 AI-Powered Prompts

Personalize Your Marketing Using 15 AI-Powered Prompts

Personalization has undoubtedly become one of the key elements that marketers shouldn’t ignore or underestimate any longer. With consumers increasingly expecting tailored experiences, the ability to customize...

Georges Fallah
Georges Fallah 30 May 2024
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Mastering WordPress SEO: A Beginner’s Step-by-Step Guide for 2024

Mastering WordPress SEO: A Beginner’s Step-by-Step Guide for 2024

In today’s digital age, having a strong online presence is essential for any business. WordPress, one of the most popular content management systems (CMS), powers millions of websites around the globe. However, simply...

Atman Rathod
Atman Rathod 24 May 2024
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7 of the Best SEO Agencies for Effective Digital Optimization Services

7 of the Best SEO Agencies for Effective Digital Optimization Services

Want to know the best SEO services agencies to improve your search ranking? Explore the top agencies that deliver unparalleled services for enhanced visibility.

Gaurav Sharma
Gaurav Sharma 20 May 2024
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Protect Your Marketing Content in the Age of Social Media: Copyright, Trademark and Privacy

Protect Your Marketing Content in the Age of Social Media: Copyright, Trademark and Privacy

Over the past several years, social media has completely changed how individuals and businesses communicate. Initially, it was meant to increase connectivity among the general population, but corporate interests have...

Andava Digital
Andava Digital 16 May 2024
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How can marketers use AI in a responsible and human-centric manner?

How can marketers use AI in a responsible and human-centric manner?

Learn to balance technology with human creativity for ethical and effective marketing campaigns.

Chris Price
Chris Price 1 May 2024
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Top 9 Trends Shaping the Future of iOS App Development

Top 9 Trends Shaping the Future of iOS App Development

The iOS app development market is booming, with over 2 billion active Apple devices and an App Store that hosts 1.8 million apps.

Amplework Software
Amplework Software 29 April 2024
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Stay Ahead or Get Left Behind: Why Revamping Your Website Isn't Just Necessary, It's Crucial

Stay Ahead or Get Left Behind: Why Revamping Your Website Isn't Just Necessary, It's Crucial

From outdated design to improving user experience, find out why you need to prioritize a website redesign now.

Deepak Juneja
Deepak Juneja 29 April 2024
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5 Omnichannel Marketing Strategies for Ecommerce Businesses

5 Omnichannel Marketing Strategies for Ecommerce Businesses

Discover how key omnichannel ecommerce marketing strategies can enhance customer experience and maintain competitiveness in the online marketplace.

Andy Beohar
Andy Beohar 24 April 2024
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10 Daily Habits That Set High-Performing Designers & Marketers Apart

10 Daily Habits That Set High-Performing Designers & Marketers Apart

Discover the 10 daily habits that elevate designers & marketers to high-performance levels. Transform your routine for success today.

Nevilson Christian
Nevilson Christian 23 April 2024
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