Article

Bikroy Bangladesh
Bikroy Bangladesh 18 May 2022
Categories Advertising, Ecommerce

Google Business Profile: Excel Your Business in Your Local Area

Google My Business has recently changed its name to Google Business Profile. Is it only the name change or they have brought changes to their services too?

Google has announced that Google My Business has rebranded as Google Business Profile. So, what’s new on Google Business Profile? Now users can directly edit their business profile settings with search. Maps can also be fixed on the same searching option directly like your business address, business hours, response to customer reviews, create posts, etc.

In the next few months, businesses that will create their own Google Business Profile will be able to complete their setup from Google Search and Maps. Here we have discussed some of the major local SEO benefits of using Google Business Profile. You can check out the whole article till the last if you have a local business.

Why do you Need to use Google Business Profile for Local SEO? 

The primary purpose of using Google Business Profile is to rank higher on the search result, and so that local people can easily access your business information. However, setting up your business profile is the initial step; you need to optimize and update your profile regularly to get the best results. Here are some key aspects you need to know: 

You will Appear on Google Maps

If you search for places on Google, you can see a map and a list of businesses on the rightmost side of your display. This is called the Google local pack, and similar kinds of businesses will appear on the list. If you are selling laptops in your area, you will appear along with your shop’s location on the SERP (Search Engine Landing Pages) when people search for laptops from your location.

Your Business will get Reviews from People

When it comes to search engines, customer reviews are so crucial. When your customers can see your business online, they can leave positive reviews/feedback, and you can know their perspective on your business. Positive thoughts matter because it drives sales.

Essential Insights help you Organize your Business

Google Business Profile is vital for Google ranking. It not only enables you to display your products and services, but it also helps you understand the industry with necessary insights like views, search queries, audience, engagement, etc. 

If you own a car selling showroom, you will also know about upcoming cars or other automobile news, events, launchings, insights, and more through Google Business Profile.

Final Words

This efficient business tool is free and easy to use. Using Google Business Profile, any business can utilize its presence and stay ahead of the competition. So, make sure you are connected with your audience and flourish in your locality.

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
7 reasons why social media marketing is important for your business

7 reasons why social media marketing is important for your business

Social media is quickly becoming one of the most important aspects of digital marketing, which provides incredible benefits that help reach millions of customers worldwide. And if you are not applying this profitable...

Sharron Nelson
Sharron Nelson 6 February 2018
Read more
8 Digital Marketing Trends to Watch in 2023

8 Digital Marketing Trends to Watch in 2023

The internet has conditioned customers to demand instant gratification, and that’s only set to continue. In 2023, customers will expect a response time of just hours. No more sending an email and waiting days for a...

Azeem Adam
Azeem Adam 3 May 2022
Read more
Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of...

Salman Sharif
Salman Sharif 7 July 2017
Read more
How to Encourage Customers to Post Photos about Your Brand

How to Encourage Customers to Post Photos about Your Brand

Visuals impact buyer behavior – there’s no doubt about it. But not just any visuals will have the impact you planned on your eCommerce marketing strategy. If the only images your customers see in relation to...

Luisana Cartay
Luisana Cartay 8 June 2016
Read more
Why Being an Influencer Should Be Recognized as a Career Choice

Why Being an Influencer Should Be Recognized as a Career Choice

The evolution of technology has contributed to so many advancements in everything from, digital technology, medical discoveries, and our lifestyle as a whole. The evolution of technology brought about a multitude of...

Chiara Di Rago
Chiara Di Rago 3 October 2016
Read more