Articles - May 2022 - 2022

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Analyze Results to Gain Insights From Your Marketing Activities

Analyze Results to Gain Insights From Your Marketing Activities

You can't improve what you can't measure. If you do not measure the results of your marketing activities, then you are never going to improve anything. Analytics is a key part of your marketing strategy and is...

Sarah John
Sarah John 8 June 2022
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5 Useful Tips for Improving Your User Onboarding

5 Useful Tips for Improving Your User Onboarding

Did you know that 86 percent of customers are willing to pay more for a better customer experience? If that wasn’t enough, 86 percent of people say that they are going to be more likely to remain loyal to a company...

Ivana Mit
Ivana Mit 7 June 2022
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Influencer Marketing Market is Booming to Rapidly Growing $2.85 Billion by 2026 with Top Key Players

Influencer Marketing Market is Booming to Rapidly Growing $2.85 Billion by 2026 with Top Key Players

The popularity of social media platforms has skyrocketed, leading to the creation of lucrative opportunities in the influencer marketing market.

harsh k
harsh k 7 June 2022
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All-Inclusive Insights on the Metaverse Technology and its Future Potential!

All-Inclusive Insights on the Metaverse Technology and its Future Potential!

Metaverse has become the buzzword of recent times and promises disruptive outcomes in the near future. Metaverse refers to a virtual, digital 3D universe formed by merging diverse virtual spaces and physical worlds.

Shelly Megan
Shelly Megan 6 June 2022
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How to Analyze Your Ecommerce Conversion Funnel

How to Analyze Your Ecommerce Conversion Funnel

One of the most important elements of the funnel is the landing page. This is the page a potential customer sees when they first visit your website. It’s crucial to make a good first impression and convince the...

Mansi Rana
Mansi Rana 6 June 2022
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Are You a Short or Long Term Focus Marketer?

Are You a Short or Long Term Focus Marketer?

Who are they and what do they do? I've been reflecting on my own career path lately and where I want to be in the coming years. And, I came up to the conclusion that we truly have two kind of marketers; the Short...

Bholanauth Jason
Bholanauth Jason 3 June 2022
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Navigating Brand Safety on Social

Navigating Brand Safety on Social

UK consumers are spending more time on social media than ever before. The recent IAS Social Ad Receptivity study reveals that one in four consumers spend more than five hours a day on social media. Facebook tops the...

Paul Nasse
Paul Nasse 3 June 2022
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Types of Back Links You Need to Start Building Today

Types of Back Links You Need to Start Building Today

Links come in different levels of value and importance, so you should take your time to research as much as you can before making one for yourself. And once you are ready, you can even build your plans and acquire...

aniya more
aniya more 2 June 2022
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New Study Finds Marketers Cite Customer Satisfaction as Top Priority

New Study Finds Marketers Cite Customer Satisfaction as Top Priority

In a survey of over 150 senior marketers, respondents shared their strategies and challenges in relation to data privacy, consumer expectations, transparency, algorithmic bias, and inclusivity and representation in...

Rhys Cater
Rhys Cater 2 June 2022
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Ecommerce Trend Report: The State of the Industry in 2022

Ecommerce Trend Report: The State of the Industry in 2022

Ever since its early days, ecommerce has always been among the fastest-growing industries. And during the past two years, ecommerce has gone through its biggest transformation yet, but it’s far from being over. Here...

Sandra Parker
Sandra Parker 1 June 2022
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Marketing Effectively in Today's Multifaceted Buying Landscape: Woo, Don’t Pursue

Marketing Effectively in Today's Multifaceted Buying Landscape: Woo, Don’t Pursue

Modern selling is here to say, with digital interactions driving positive customer experiences worldwide. Buyers want faster and more interactive sales journeys, but many sales teams are not yet supplying this. Sales...

Jonny Cowlin
Jonny Cowlin 1 June 2022
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‘Heroes of SEO’ Spend More Than 40 Hours Each Week on Routine Tasks Alone, Finds Corigan Study

‘Heroes of SEO’ Spend More Than 40 Hours Each Week on Routine Tasks Alone, Finds Corigan Study

The eye-opening study, Heroes of SEO: Tooling to Propel Brand Profit - which is available to download - reveals SEOs are spending more than their salaried time on routine administrative and hygiene tasks.

Matthew Thomas
Matthew Thomas 31 May 2022
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Instagram Hacks You Need to Grow Your Business

Instagram Hacks You Need to Grow Your Business

Growing your business’ social media presence can be difficult; it takes time, effort, and often money to grow a huge following on platforms like Instagram. Learn how to grow your Instagram account to promote your...

Anna Fox
Anna Fox 31 May 2022
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Blockchain in Digital Marketing - Is it the Future?

Blockchain in Digital Marketing - Is it the Future?

You may have heard about blockchain and its transformative potential, but it can be hard to understand how this technology will impact your job. Blockchain is a secure method of storing data and tracking and managing...

Nikki Gabriel
Nikki Gabriel 30 May 2022
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Influencer Marketing and Protecting Brand Values

Influencer Marketing and Protecting Brand Values

Influencer marketing has become a commonly used alternative to traditional advertising and a great way to increase brand awareness and consumer reach in an authentic way. Although this can be extremely useful and cost...

Jenny Franken
Jenny Franken 30 May 2022
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Increase Your Practice Revenue Through Digital Marketing

Increase Your Practice Revenue Through Digital Marketing

This article discusses ways to increase your healthcare practice revenue using online digital marketing to generate more new patient acquisitions.

Madelyn Wilson
Madelyn Wilson 27 May 2022
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SEO and Social Media: How to Make Them Work Together

SEO and Social Media: How to Make Them Work Together

Business owners new to digital marketing often think that social media and SEO are distinct entities and operate with different goals. However, this is a misconception that needs to be broken.

Sean Davis
Sean Davis 27 May 2022
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A Post-Pandemic Look at Pride - How Should Brands Celebrate it Authentically? (Psst, Ask an LGBTQ+ Person)

A Post-Pandemic Look at Pride - How Should Brands Celebrate it Authentically? (Psst, Ask an LGBTQ+ Person)

We take diversity very seriously here at Cowshed Social. Here, Lottie Maddison - our talent and creator manager, who identifies as autistic and LGBTQ+ - has drafted her thoughts on how brands, and the creatives...

George Cowin
George Cowin 26 May 2022
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Top Seven Tips to Make Your Magento Website Speed Blazing Fast

Top Seven Tips to Make Your Magento Website Speed Blazing Fast

Magento 2 website performance has always been a big concern for retailers. Studies show that each additional second of load time can make ecommerce conversion rates drop by 4.42%. And low conversion on high consumer...

Paul Okhrem
Paul Okhrem 26 May 2022
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What We Learned From Fashion Ecommerce Marketers About Consumer Insights, Product Design and Marketing Strategy

What We Learned From Fashion Ecommerce Marketers About Consumer Insights, Product Design and Marketing Strategy

In our last round of UX interviews (December 2021) with our more data-savvy clients (in the fashion ecommerce biz) one thing kept coming up: Detailed consumer insights from first-party customer data are becoming more...

Ian Mckinnon
Ian Mckinnon 25 May 2022
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Podcast – Interview with Guest Panel on Omnichannel and the New Consumer

Podcast – Interview with Guest Panel on Omnichannel and the New Consumer

The third episode in our ‘Marketing Futures’ series of the csuite podcast, produced in partnership with SAP. Guests from Nestle Nespresso, Econsultancy, Bata India and SAP get to the heart of today’s retail trends and...

Russell Goldsmith
Russell Goldsmith 25 May 2022
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How to Analyze Your MDM Strategy for Better Business Outcomes

How to Analyze Your MDM Strategy for Better Business Outcomes

Enterprises need robust data management capabilities to make better business decisions, improve operational efficiency, and drive superior customer experience (CX). This is where master data management (MDM) comes...

Vandana Singal
Vandana Singal 24 May 2022
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How AI Voice Bots Can Revolutionize Your Customer Service

How AI Voice Bots Can Revolutionize Your Customer Service

AI Voice Bots are revolutionizing customer engagement by providing exceptional customer support for better ROI of your business. Learn how AI plays a role in customer services.

Andrea Crook
Andrea Crook 24 May 2022
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How Can an Effective Website Design Help You Increase Your Brand's Significance?

How Can an Effective Website Design Help You Increase Your Brand's Significance?

A creative and successful website is one of the most important internet marketing tools that any company can have. In today's world of fierce market rivalry, it's more important than ever to stay in touch with...

Nirmal Web Studio
Nirmal Web Studio 23 May 2022
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Basic SEO Steps to Amplify Your Blog Posts’ Reading

Basic SEO Steps to Amplify Your Blog Posts’ Reading

Writing a blog post can seem easy but optimizing it isn’t as easy as you’d imagine. Use these important SEO tips for writing the perfect blog post.

Joseph Dysin
Joseph Dysin 23 May 2022
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