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The Trends Delineating the Future of Digital Transformation

The Trends Delineating the Future of Digital Transformation

Spending on digital transformation will continue to grow. According to IDC, the global investment in digital transformation is all set to grow at a compound rate of 17.1% per annum and will reach a staggering $2.3...

Priya Kumari
Priya Kumari 28 May 2021
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5 Reasons Why The Answer Is Always Video

5 Reasons Why The Answer Is Always Video

In business, it is a known fact that great marketing leads to an even greater amount of sales, and in this day and age, that statement has never been more true. But what is marketing in these times? 

VidOps VisualStorytellers
VidOps VisualStorytellers 27 May 2021
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Just 17% of Enterprises Believe Their Marketers are Well Equipped

Just 17% of Enterprises Believe Their Marketers are Well Equipped

58% of marketers rely on marketing automation and marketing cloud specialists to support marketing campaigns. As digital customer experiences match offline touchpoints in importance, the inability of marketers to...

Adam Sharp
Adam Sharp 27 May 2021
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7 Marketing Tricks Every Business Should be Using

7 Marketing Tricks Every Business Should be Using

With the traditional way of passing news from one client to another, you get clients, yes? But not as many as it should be. It is a challenge to achieve the number of clients you need for growth through word of mouth....

Sierra Powell
Sierra Powell 27 May 2021
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Brands, Please Meet Gen Alpha

Brands, Please Meet Gen Alpha

New research reveals that young children are the number 1 factor driving parents’ purchases.

Martin Oxley
Martin Oxley 26 May 2021
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How to Create an Instagram Marketing Strategy to Promote Your Business

How to Create an Instagram Marketing Strategy to Promote Your Business

This guide offers a simple Instagram marketing strategy to help you with brand promotion. Check it out for tips to increase awareness, leads, and conversions.

Gaurav Sharma
Gaurav Sharma 26 May 2021
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Several Ways in Which Your Mobile Application Will be Affected by Android 11

Several Ways in Which Your Mobile Application Will be Affected by Android 11

Android 10 was a massive change for Google and all of us in the Operating System area. We got to access multiple features for which we were eagerly waiting, like the ultimate dark mode. Many of us were waiting to work...

richard devis
richard devis 25 May 2021
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5 of the Best Startup Promo Videos of all Time

5 of the Best Startup Promo Videos of all Time

We've selected 5 of our favourite promo videos from startups across the world to inspire you and see the potential of promotional video content.

VidOps VisualStorytellers
VidOps VisualStorytellers 25 May 2021
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How to Convert Website Visitors into Customers Using Conversion Rate Optimization

How to Convert Website Visitors into Customers Using Conversion Rate Optimization

Launching and running a thriving ecommerce business can seem like a simple and straightforward affair. But because of intense competition in the digital space, you can’t afford to take a step back. You need to...

Navi Kang
Navi Kang 25 May 2021
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How to Formulate a Digital Marketing Strategy

How to Formulate a Digital Marketing Strategy

This article is penned down by Aditya Rai, the Co-Founder of SORDITENTURE LLP. He is a Google Certified Marketer and has several years of industry knowledge in Digital Marketing. In this article, he has explained each...

Devansh Chopra
Devansh Chopra 24 May 2021
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What to Expect From Digital in 2021

What to Expect From Digital in 2021

Many marketing professionals were unprepared for the digital revolution that came with the 2020 global lockdown and the urgent need for businesses and organisations to pivot to digital. As customers started spending...

Desiree Gullan
Desiree Gullan 24 May 2021
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7 Steps to Starting a Niche Business as a Digital Agency

7 Steps to Starting a Niche Business as a Digital Agency

There are many good reasons to start a digital agency. One of them is the fact that ad spending doesn’t seem to slow down despite the Covid-19 pandemic.

Deian Isac
Deian Isac 24 May 2021
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Importance of Bridging Human Expertise with Artificial Intelligence to Drive Accurate Metadata Tagging for Publishers

Importance of Bridging Human Expertise with Artificial Intelligence to Drive Accurate Metadata Tagging for Publishers

Technology innovations like digitization have led to monumental shifts in the functioning and growth of traditional industries. The publishing industry has realized this and has started to convert its content into...

Cynthia Sebatina
Cynthia Sebatina 21 May 2021
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5 Email Marketing Security Issues (and How to Fix Them)

5 Email Marketing Security Issues (and How to Fix Them)

Email is a key component of the internet. Whether you’re handling business, buying products, or using social media, you need an email address. Because of this, email marketing never loses value: it’s still essential...

Elliot Mark
Elliot Mark 21 May 2021
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The 3 Best Practical Applications for Your First-Party Data

The 3 Best Practical Applications for Your First-Party Data

In the 21st century, data has become one of the most valuable assets for businesses across all industries, all around the world. The Cambridge Analytica scandal for instance, revealed in early 2018, that from small to...

Jenny Stanley
Jenny Stanley 21 May 2021
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How Important is Branding for Search Engine Marketing Success

How Important is Branding for Search Engine Marketing Success

Branding depends on several factors such as your site, logo, how you interact with your customers, answer their queries, and more. It is one of the most important factors for search engine marketing and return on...

Ashita Saini
Ashita Saini 20 May 2021
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What Businesses Need to Know: How Long Video Production Takes

What Businesses Need to Know: How Long Video Production Takes

As part of our new VidOps blog series, What Businesses Need to Know, we’re drawing back the curtain for a transparent look at how video production works for commercial businesses. We wanted to delve into the...

VidOps VisualStorytellers
VidOps VisualStorytellers 20 May 2021
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A Simple Strategy to Build Email Marketing Funnels That Convert

A Simple Strategy to Build Email Marketing Funnels That Convert

Email marketing funnels help you attract, engage, convert, and retain customers. So, let’s learn how you can build a high-performing email marketing funnel.

Raj Marwal
Raj Marwal 20 May 2021
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Experimenting with Promotions, Discounts and Product Bundles as a Marketing Tactic

Experimenting with Promotions, Discounts and Product Bundles as a Marketing Tactic

The digital era has revolutionized how people buy things; however, the psychology of marketing and the art of persuading people hasn’t changed. The power of suggestion does act as a strong catalyst, and customers love...

Cynthia Sebatina
Cynthia Sebatina 19 May 2021
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Advertising to a Generation That Blocks Advertising

Advertising to a Generation That Blocks Advertising

The nature of advertising shifted drastically over the last year. Not only are consumers seeing less experiential and traditional advertising due to Covid-19, they’re also growing tired of the constant bombardment of...

Desiree Gullan
Desiree Gullan 19 May 2021
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Social Selling in B2B Marketing: The Rise of a New Trend

Social Selling in B2B Marketing: The Rise of a New Trend

As an integrated part of customers' and businesses day-to-day activities, upcoming social selling and digital platforms offer them the ability to connect to products and services via online sources or mobile...

Kristin Smith
Kristin Smith 19 May 2021
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The Beginner’s Guide to Ecommerce Website Design

The Beginner’s Guide to Ecommerce Website Design

Ecommerce designing and development is an intricate process. As the internet world is changing and taking new shapes every day, organizations are trying hard to cope with the demands of the internet world. New...

Meha Varunan
Meha Varunan 18 May 2021
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5 Ways Start-Ups Can Use Content for Branding in 2021

5 Ways Start-Ups Can Use Content for Branding in 2021

How can start-ups use content to establish their brand quickly? Here are five simple ways they can do that.

Madhura Moulik
Madhura Moulik 18 May 2021
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Unique Digital Signage Ideas to use in Hotel Lobbies

Unique Digital Signage Ideas to use in Hotel Lobbies

Are you facing issues in using digital signage for hotel lobbies? If so, check out this blog, here we have provided effective ways to improve guest experience with hotel digital signage.

Reina Jones
Reina Jones 17 May 2021
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What Businesses Need to Know: The Cost of Video Production

What Businesses Need to Know: The Cost of Video Production

As part of our new VidOps blog series, What Businesses Need to Know, we’re drawing back the curtain for a transparent look at how video production works for commercial businesses. This week: the cost of video...

VidOps VisualStorytellers
VidOps VisualStorytellers 17 May 2021
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