Article

Lucy Campbell-Woodward
Lucy Campbell-Woodward 13 January 2021

Centralize Your Digital Assets For Powerful Marketing Content

Many organizations enjoy a wealth of assets, even more so now that retailers and publishers alike encourage co-creation from influencers and customers. But equally important is control – control over content, control over asset information, and control over content direction, so that brands know what assets are appearing, when, and where.

Customer expectations are high and even modest organizations can have an overwhelming number of assets. With workforces that are increasingly based in multiple locations nationwide and even globally, the ability to make sure the right people can access and work on the right asset for the right reason at the right time has never been more important.

But the necessary unification of all this information can seem like a daunting task. Through the use of a digital asset management system (DAM) however, companies can manage multiple teams, geographies, brands, products and all the related assets and workflows with relative ease.

Whether you’re new to the idea of DAM or keen to increase your understanding of exactly how such a solution improves workflow efficiency and enhances content marketing capabilities, download this exclusive on demand webinar: Turn Your Digital Assets into Powerful Marketing Content - Introduction to censhare DAM.

In just 30 minutes you’ll learn how:

  • DAM creates a single source of truth for all your assets.
  • The system can give your teams the freedom to create by reducing admin time.
  • DAM links up with other functions such as translation and product information management.
  • To best manage workflows within a DAM to improve efficiency and reduce duplication.

Take a tour of censhare’s DAM solution to discover how companies all over the world are using it to dramatically cut wasted time (in one case there was a 99% reduction in design planning time for a publisher!), increase speed to market, and reduce costs.

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
7 reasons why social media marketing is important for your business

7 reasons why social media marketing is important for your business

Social media is quickly becoming one of the most important aspects of digital marketing, which provides incredible benefits that help reach millions of customers worldwide. And if you are not applying this profitable...

Sharron Nelson
Sharron Nelson 6 February 2018
Read more
New Research Reveals Content Marketers’ Biggest Battle

New Research Reveals Content Marketers’ Biggest Battle

A crucial step in the journey to content marketing maturity involves converting senior management enthusiasm into an in-depth understanding of the benefits of a strategic approach, and what is required to establish one.

Michael Nutley
Michael Nutley 27 September 2021
Read more
Infographic: 5 Key Findings from the Content Marketing Maturity Report

Infographic: 5 Key Findings from the Content Marketing Maturity Report

A new report from London Research and ContentCal explores how content marketing leaders are able to excel at this discipline, and reap the rewards. The infographic below summarises five of the key findings.

Linus Gregoriadis
Linus Gregoriadis 18 October 2021
Read more
Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of...

Salman Sharif
Salman Sharif 7 July 2017
Read more
The 3 Most Important Stages In Your Presentation

The 3 Most Important Stages In Your Presentation

If you want to deliver a presentation on a particular topic and you have to prepare yourself for it you should make sure that you go through several very important stages in order to craft a compelling, persuasive and...

Nicky Nikolaev
Nicky Nikolaev 16 February 2016
Read more