Article

Linus Gregoriadis
Linus Gregoriadis 7 July 2020
Categories B2C

Infographic: Health and Beauty Consumer Report 2020

A new report from Digital Doughnut sister company London Research and Trustpilot looks at trends in the health and beauty sectors, including how Covid-19 has impacted consumer behaviour and spending. The research reveals how much money is being wasted because of fake reviews and counterfeit products.

This infographic looks at the key findings from the research which was based on consumer surveys in the UK and US, as well as interviews with experts and retailers talking about building trusted brands.

Trustpilot-London-Research-Heath-and-Beauty_small.jpg

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