Articles - Page2- November - 2019

Filters
Filter by Topic
Email Scripts to Get Responses from Non-Responsive Clients

Email Scripts to Get Responses from Non-Responsive Clients

This article will address best practices and includes real-life examples to allow businesses to follow-up and get a response from non-responsive clients.

Sneha J
Sneha J 29 November 2019
Read more
4 Tactics to Handle the Unexpected Rapid Growth of a Small Business

4 Tactics to Handle the Unexpected Rapid Growth of a Small Business

Business growth is the ultimate goal, yes, but when it happens rapidly and unexpectedly, it can be devastating. Let's explore some reliable tactics you can apply in order to cope with the sudden growth of your...

Natasha Lane
Natasha Lane 29 November 2019
Read more
The Secret About Online Reviews

The Secret About Online Reviews

Reviews are essential on ecommerce websites and marketplaces for B2C and B2B sectors. They express users' advice for products and will impact future users' actions. That is why it is important to understand...

Zoe Kahn
Zoe Kahn 28 November 2019
Read more
How To Scale Up A Tech Start-up Business

How To Scale Up A Tech Start-up Business

One question that is often asked is: “What is the magic potion for a tech start-up to succeed and develop as a business?"

Albert Smith
Albert Smith 28 November 2019
Read more
Best ways to Embed Instagram Hashtag Feed on Website

Best ways to Embed Instagram Hashtag Feed on Website

Instagram has been one of people’s favourite social media sites. With years passing by, Instagram has grown immensely with broader horizons. Established as a photo-sharing app, but now is much more appealing for the...

Anne Griffin
Anne Griffin 28 November 2019
Read more
How Can Different Business Models be Successfully Digitized?

How Can Different Business Models be Successfully Digitized?

Developing a digital business model is a must. A recent business model from giant tech companies (that has been used for hiring) can be applied to your business.

James Warner
James Warner 27 November 2019
Read more
The Challenges Facing Video Management Are Unique To Moving Content

The Challenges Facing Video Management Are Unique To Moving Content

Worldwide, marketers are seeing the value and power of video marketing. It’s unsurprising why; over 100 million hours of video are watched each day on Facebook alone. Video is now something that most consumers expect...

Parham Azimi
Parham Azimi 27 November 2019
Read more
Can AI Combat Deepfakes, the New Threat?

Can AI Combat Deepfakes, the New Threat?

Deepfakes are the next big national threat. In this post, learn how fake deepfakes are, how to spot an AI-generated deepfake video, and how to use AI to combat deepfakes.

Pratip Biswas
Pratip Biswas 27 November 2019
Read more
How to Convert High-Intent Ecommerce Shoppers with Conversational AI

How to Convert High-Intent Ecommerce Shoppers with Conversational AI

High-intent shoppers are a marketer’s dream. They don’t kick tires or browse your website at random. All they want is to make a quick purchase, and they’re more likely to convert. But they’re also the ficklest...

Ada Okoli
Ada Okoli 26 November 2019
Read more
6 Surefire Strategies to Enhance Email Marketing with Data

6 Surefire Strategies to Enhance Email Marketing with Data

In a recent London Research webinar, Ricardas Montvila, Senior Director of Strategy at Mapp, and Kath Pay, founder and CEO of Holistic Email Marketing, discussed trends that are enabling companies to succeed at...

Aliya Zaidi
Aliya Zaidi 26 November 2019
Read more
A Marketing Glossary of Terms and Jargon Buster

A Marketing Glossary of Terms and Jargon Buster

Are you fluent in social media speak? The world of influencer marketing and social media can be a complicated place full of new developments and technologies. And to complicate matters even more, this fast-paced...

William Soulier
William Soulier 26 November 2019
Read more
Consumers Want More Than Just Data to Define a Personalised Experience

Consumers Want More Than Just Data to Define a Personalised Experience

The marketing industry’s focus is constantly being drawn back to personalisation with developments in data collection, cookies, data analysis, and marketing automation tools enabling brands to narrow in on consumer...

Floris Oranje
Floris Oranje 26 November 2019
Read more
Segmentation and Personalisation: What's the Difference and How to Use Them?

Segmentation and Personalisation: What's the Difference and How to Use Them?

For brands, the path to building meaningful messaging and engagement with customers is not an easy one. To achieve that, marketers will need a good understanding of the differences and relationship between user data...

Suraj Dubey
Suraj Dubey 25 November 2019
Read more
[INFOGRAPHIC] How Customer Engagement Varies by Region

[INFOGRAPHIC] How Customer Engagement Varies by Region

The State of Customer Engagement 2020 report from London Research and dotdigital explores the channels and technologies used by companies for communicating with customers and prospects. This infographic looks at how...

Aliya Zaidi
Aliya Zaidi 25 November 2019
Read more
The Mysterious Case of the Abandoned Online Shopping Basket

The Mysterious Case of the Abandoned Online Shopping Basket

By Nick Cole, Managing Director, Go Inspire Group

Digital Doughnut Contributor
Digital Doughnut Contributor 25 November 2019
Read more
How brand advocacy programmes are proving to be the best investment your business can make

How brand advocacy programmes are proving to be the best investment your business can make

In the digital age, with fleeting customer attention, businesses and brands are looking for new ways to engage with their customers, keep them loyal and prolong their customer/brand relationship. Loyalty cards are no...

Michael Gullan
Michael Gullan 22 November 2019
Read more
[INFOGRAPHIC] 10 Ways AI Chatbots Can Transform the Banking Industry

[INFOGRAPHIC] 10 Ways AI Chatbots Can Transform the Banking Industry

Chatbots have started to make waves across industries, and that includes banking and finance. View the infographic to see ten ways businesses in this field can benefit from a bot.

Mary Rybakova
Mary Rybakova 22 November 2019
Read more
Friend or foe? Six tips to help you build customer friendships to boost loyalty

Friend or foe? Six tips to help you build customer friendships to boost loyalty

Meaningful content that chimes with your customers and makes them feel closer to your brand can be incredibly powerful. Today’s consumers want more content, context, inspiration and connections with like-minded people.

Wulfric Light-Wilkinson
Wulfric Light-Wilkinson 22 November 2019
Read more
Black Friday 2019 is coming: 6 lastminute ecommerce tips

Black Friday 2019 is coming: 6 lastminute ecommerce tips

The busiest shopping day of the year since 2003 is right around the corner. Retailers probably regret missed opportunities in hindsight every year. Don’t make such a mistake this time!

Nina Kozłowska
Nina Kozłowska 22 November 2019
Read more
6 Mistakes Killing Your Referral Marketing Programme

6 Mistakes Killing Your Referral Marketing Programme

For years, we’ve shouted about one thing. We’ve said a lot about how refer-a-friend channels can drive new customer acquisition, increase customer lifetime value, and get people talking about your brand.

Sophia King
Sophia King 21 November 2019
Read more
Top 10 SEO tips for WordPress websites

Top 10 SEO tips for WordPress websites

Here are 10 simple WordPress SEO tips to get noticed online and stand out from the crowd. To get high-class performance for your Wordpress website, you need to improve the volume of quality traffic to your...

lasya bailey
lasya bailey 21 November 2019
Read more
7 Skills You Should Acquire As A Digital Marketer

7 Skills You Should Acquire As A Digital Marketer

The digital marketing industry is so vast and one of the rapidly changing industries in the online business world. In this rapidly changing online market, a digital marketer needs to acquire some digital...

Aashirvad Kumar
Aashirvad Kumar 21 November 2019
Read more
A Guide to a Successful Mobile Strategy

A Guide to a Successful Mobile Strategy

The times when mobile was just one of the communication channels are over. These days, more than 50% of online traffic comes from mobile devices, while we all spend almost 3.5 hours a day on average using our phones...

Berenika Teter
Berenika Teter 21 November 2019
Read more
More Sales Come from Desktop Users Than Mobile

More Sales Come from Desktop Users Than Mobile

It’s a known fact that the world has more mobile users than desktop PC or laptop users. But, you might be amazed to know that mobile users are not potential buyers.

Joydeep Bhattacharya
Joydeep Bhattacharya 20 November 2019
Read more
Key Factors to Improve Conversion Rates Using Psychology and Appropriate Web Design

Key Factors to Improve Conversion Rates Using Psychology and Appropriate Web Design

A digital marketing strategy is unimaginable without the use of conversion rates. Essentially, you want to convert mere visitors into buyers and this is achieved through web design, solid content, and a bit of...

Nick Brown
Nick Brown 20 November 2019
Read more
ArticlesRSS 2.0