Article

Mansi Dhorda
Mansi Dhorda 31 January 2019
Categories Search Marketing

Biggest Search Algorithm Updates Of 2018

Check out this piece to learn about the updates that need to play a role in your 2019 SEO strategy.

The end and beginning of each year is a time when SEO specialists typically take a step back and evaluate how much the search engine algorithms have changed throughout the past 12 months and what they can do to shape their future game plan.

The common truth surrounding Google is that they are notoriously hush-hush about what exactly goes into their search ranking algorithms. Moreover, these changes usually take effect without warning. In some cases, the updates are more or less predictable. Other times, they hit us completely by surprise and we get the memo in the form of frantic emails from clients.

2018 was certainly a big year for Google algorithm updates. While many flew in under the radar and made little-to-no impact on the big picture, others forced us to throw out our trusty playbooks and start from scratch. That’s just the reality of SEO; never fall in love with your playbook, for it can become irrelevant in an instant.

In this infographic, Jaykishan Panchal, SEO and Content Manager at E2M Solutions, discusses Google’s biggest algorithm changes of 2018 and what they mean. Some of the highlights include the Zero-Result SERP, the Mobile-First Index Roll-Out, video carousels, and the Medic Core Update.

Check out this piece to learn more about the updates that need to play a role in your 2019 SEO strategy.

Google-s-Biggest-Search-Algorithm-Updates-Of-2018_Infographic.jpg

 

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
How to Review a Website — A Guide for Beginners

How to Review a Website — A Guide for Beginners

A company website is crucial for any business's digital marketing strategy. To keep up with the changing trends and customer buying behaviors, it's important to review and make necessary changes regularly...

Digital Doughnut Contributor
Digital Doughnut Contributor 25 March 2024
Read more
7 Reasons Why Social Media Marketing is Important For Your Business

7 Reasons Why Social Media Marketing is Important For Your Business

In the past two decades social media has become a crucial tool for marketers, enabling businesses to connect with potential customers. If your business has yet to embrace social media and you want to know why it is...

Sharron Nelson
Sharron Nelson 29 February 2024
Read more
The Impact of New Technology on Marketing

The Impact of New Technology on Marketing

Technology has impacted every part of our lives. From household chores to business disciplines and etiquette, there's a gadget or app for it. Marketing has changed dramatically over the years, but what is the...

Alex Lysak
Alex Lysak 3 April 2024
Read more
Mature Partnerships: The Revenue Stream You Need to Get to Know

Mature Partnerships: The Revenue Stream You Need to Get to Know

Discover how high-maturity partnership programmes are driving growth, with a Forrester survey showing companies with mature partnerships see up to 28% revenue increase. Insights reveal the importance of investing in...

Florian Gramshammer
Florian Gramshammer 19 March 2024
Read more
Decoding the Top Marketing and Advertising Approaches of Renowned Luxury Brands

Decoding the Top Marketing and Advertising Approaches of Renowned Luxury Brands

Crave the marketing magic of Chanel and Dior? Discover their secrets! This guide unveils the top strategies renowned luxury brands use to elevate their image. Learn how to craft captivating campaigns that resonate...

Sabrina Sedicot
Sabrina Sedicot 7 June 2024
Read more