Article

Shyam Viking
Shyam Viking 11 January 2018

How to unlock the true potential of your business with Big Data Democratization?

Data is growing by leaps and bounds, and it is driving this new world of digital transformation. In each Nano seconds, individuals as well as organizations are generating a humongous amount of data in both structured and unstructured formats, leading to a piling up of at least 2.5 quintillion bytes per day.

This big data is highly significant for organizations that are looking to maintain a competitive edge by analysing these vast quantities of data and deriving insights out of it. 

Data is the new “oil” and the benefits it brings should be shared freely with all types of users in an understandable format with all the security and legal bindings in place. This data could be further refined or consumed for appropriate data–driven decisions.

To nurture a data-driven culture, every organization must follow the principle that data is for everyone, and it should be acquired, processed for leveraged the value, and after that, it needs to be shared in a structured and reusable format, for delivering the tangential benefits. There is no silver bullet solution for implementing data democratization in an organizational environment. It doesn’t happen in isolation with a framework built, data lake implemented, and a group of users or line of businesses making use of it.   It is a process and has to be embedded and called out into the regular Big Data Development Life Cycle. It requires the right blend of people, process, and technology to arrive at the innovative, valuable business decisions derived from Big data. To bring shape to this entire life cycle of data democratization, new practices like DataOps (Data + Operations) could catalyseze the ability to democratize, which mostly focuses on streamlining the goals of the business and bringing in more collaboration across teams. In a data driven organization, all these initiatives need to be monitored and mentored by the Chief Digital Officer (CDO).

Data Democratization is changing the way data is consumed, analysed and applied in an organization. However, some of the major challenges with data democratization lie in sharing the data without breaking the legal and privacy policies of an individual or organization. Organizations that are ready to embark on the journey of Data Democratization needs the strong support of the people, technology, and processes guided by the right strategies and implementation plans.

Original article published here.

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
Digital Marketing Vs. Traditional Marketing: Which One Is Better?

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

Julie Cave
Julie Cave 14 July 2016
Read more
Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of traditional outreach methods to get in touch with targeted buyers or sellers.Here are some of the best and fastest growing global B2B platforms that are helping thousands of businesses in the world to grow and reach their international and local clients.

Salman Sharif
Salman Sharif 7 July 2017
Read more
4 Important Digital Marketing Channels You Should Know About

4 Important Digital Marketing Channels You Should Know About

It goes without saying that a company can't do without digital marketing in today's world.

Digital Doughnut Contributor
Digital Doughnut Contributor 5 November 2014
Read more
Collection Of The Best Email Testing Tools Online

Collection Of The Best Email Testing Tools Online

Don’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and even the rendering of your email. We feature 30 email testing tools in this article. Check out the complete list!

Roland Pokornyik
Roland Pokornyik 31 October 2016
Read more
How does social engagement contribute to the overall customer experience? New research!

How does social engagement contribute to the overall customer experience? New research!

It is now widely accepted that companies offering an excellent customer experience (CX) are more likely than their peers to deliver against their commercial objectives. New research from Digital Doughnut and Hootsuite is dedicated to looking at how companies are using social media channels in the context of their broader CX strategy.

Linus Gregoriadis
Linus Gregoriadis 16 January 2018
Read more