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The Amazon threat leading brands to turn to the Direct to Consumer (D2C) model

The Amazon threat leading brands to turn to the Direct to Consumer (D2C) model

With Amazon taking up an ever increasing share of product searches and online transactions, how can brands fight back?

Angela Southall
Angela Southall 9 August 2018
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AI Can Destroy Human World: Truth or Myth?

AI Can Destroy Human World: Truth or Myth?

Artificial Intelligence - or AI - has been developing at a rapid rate these last few years. It has practical applications in our everyday lives, and it is more present than we are aware of. This begs the question...

Joseph McLean
Joseph McLean 9 August 2018
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How to Make Your Brand Activation a Success In Three Steps

How to Make Your Brand Activation a Success In Three Steps

This infographic provides a step-by-step guide to achieving brand engagement both digitally and physically -- from creating culturally-relevant, impactful digital content to sensory and immersive activations that will...

Annabel N
Annabel N 8 August 2018
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Online food delivery start up business trends

Online food delivery start up business trends

So, how do you as a restaurant owner benefit from these recent food ordering trends?  The number of food orders made with online food ordering system is reaching new heights with great demand. Keeping this in...

peter john
peter john 8 August 2018
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How company culture is the biggest factor holding back digital execution

How company culture is the biggest factor holding back digital execution

What's the biggest thing holding back marketers from executing their digital strategies? Budget? Skills? Technology? In this article, Sylvia Jensen argues that it's something much more worrying — culture.

Sylvia Jensen
Sylvia Jensen 8 August 2018
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What is the Internet of Things? What Relationship does it have with Mobile Applications?

What is the Internet of Things? What Relationship does it have with Mobile Applications?

Brendan O’Brien, the co-founder of Aria Systems says “If you think that the internet has changed your life, think again. The IoT is about to change it all over again!” This quote explains the narrative of the future...

Tuhin Bhatt
Tuhin Bhatt 7 August 2018
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Win Customers with Geofencing

Win Customers with Geofencing

The old saying goes: It’s not just selling the person the right product, it’s the right product at the right place at the right time. Now, the marketers have the best opportunity to target their customers at the right...

Ezgi Ada
Ezgi Ada 7 August 2018
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