Articles - August - 2018

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5 Cybersecurity Challenges Small Businesses Can’t Afford To Overlook

5 Cybersecurity Challenges Small Businesses Can’t Afford To Overlook

The unprecedented advancements in technology have already made the world a highly connected place. In conjunction with this, the World Wide Web has provided a breeding ground for numerous companies to thrive and...

Smith Willas
Smith Willas 18 September 2018
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Above the Cloud, there is SaaS

Above the Cloud, there is SaaS

Many PIM solutions, similarly to the vast majority of business apps, draw from cloud technology. In this article, we discuss what it means for an app to be cloud-native, or to operate in a SaaS mode, as opposed to...

Janusz Wojciechowski
Janusz Wojciechowski 17 September 2018
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Business Analytics Training Can Make You a Real Entrepreneur

Business Analytics Training Can Make You a Real Entrepreneur

Business Analytics is utilized to earn awareness regarding the business decisions, challenges and can be applied to systematize and enhance business methods. Data-driven corporations treat their records as a...

william bradley
william bradley 10 September 2018
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A journey that never ends

A journey that never ends

A customer journey map? What is it and why should you care? Fair question. Let’s start with a definition first. A customer journey map is a detailed diagram that represents the stages your customers go through [or try...

Rick Barron
Rick Barron 10 September 2018
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Spam Traps: Assorted Flavors

Spam Traps: Assorted Flavors

There are very few phrases that can cause an email marketer as much trepidation as "spam trap". These sneaky, invisible, lurking threats can be hard to understand and suddenly derail even the best...

Jenna Devinney
Jenna Devinney 7 September 2018
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Everything We Know About the New Salesforce Essentials

Everything We Know About the New Salesforce Essentials

Salesforce is the largest and most popular customer relationship management (CRM) tool on the market and it has dominated the space for quite some time. Thousands of enterprise companies all over the world use...

Mariya Tsarova
Mariya Tsarova 6 September 2018
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Adapting to the modern shopper

Adapting to the modern shopper

Marketing campaigns are more complex than ever – a great deal of time and thought goes into coming up with concepts, crafting story lines and messages, designing the creative, scheduling, recording videos, or even...

Graeme Howe
Graeme Howe 5 September 2018
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10 Don'ts In Content Promotion: What NOT To Share On Social Media

10 Don'ts In Content Promotion: What NOT To Share On Social Media

Social media is a huge part of nowadays people life. It refers not only to social life but it has already an essential influence on business, political life, and other bigger things. However, how do people reach the...

Susan Saurel
Susan Saurel 4 September 2018
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Guide to optimizing promo codes in your email marketing campaigns

Guide to optimizing promo codes in your email marketing campaigns

For e-commerce brands, email campaigns and promo codes are valuable tools, especially when used together. Email marketing is a great vehicle for promo codes, but only if they are correctly optimized. Promo code emails...

Michael Quoc
Michael Quoc 4 September 2018
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6 New Strategies for Achieving Your School's Marketing and Admissions Goals in 2019

6 New Strategies for Achieving Your School's Marketing and Admissions Goals in 2019

With a new school year comes new targets to hit. But will you also have new marketing strategies? What will you do differently to reach the goals that you failed to reach last year? What strategies do you have in...

Alta Justus
Alta Justus 3 September 2018
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How is Semantics a Determining Factor in SEO?

How is Semantics a Determining Factor in SEO?

Semantics is a popular term in the world of digital marketing. Every marketer knows how important semantics can be for their website. If you are someone who is new to this field then you might be looking for...

Sahil Kakkar
Sahil Kakkar 3 September 2018
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How To Ace B2B Lead Generation With Digital Marketing?

How To Ace B2B Lead Generation With Digital Marketing?

The changing consumer behavior is dictating new terms for the B2B segment. Succeeding the B2C like ‘experience’ factor, digital marketing is catching up as the new normal for B2B stores. There are several first-level...

mark Richard
mark Richard 3 September 2018
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Don’t delight your customers

Don’t delight your customers

Put down the tin foil hats — this isn’t a conspiracy. The idea of delighting your customers to improve customer satisfaction is a myth.

Niamh Reed
Niamh Reed 31 August 2018
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Sixteen signs that show the SEO Company you hired is worthless

Sixteen signs that show the SEO Company you hired is worthless

Once you have set foot in the digital marketing agency, you need to get professional SEO assistance for making your venture a success.

Alycia Gordan
Alycia Gordan 31 August 2018
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The decline of third party data

The decline of third party data

VP and Market Director, UK, SC, MEA at Emarsys

Grant Coleman
Grant Coleman 31 August 2018
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Choosing the right name for your app

Choosing the right name for your app

Choosing an appropriate name for your app is important to let it reach to its potential audience. This little article will help you to find a suitable name for your app.

Bhavin Tanti
Bhavin Tanti 31 August 2018
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E-Commerce SEO Agency: Why do you need them?

E-Commerce SEO Agency: Why do you need them?

Establishing an online shop is just the first step in the digital world of retail and e-commerce. Getting more traffic could be overwhelming and take up so much of your time. To prevent investing your time and energy...

Muhammad Ali Khan
Muhammad Ali Khan 31 August 2018
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Telecom: Enterprise Messaging is the New Black

Telecom: Enterprise Messaging is the New Black

Enterprises love messaging. There is no evidence in this world that can deny the obviousness of the fact that enterprises just love reaching out to their customers. Be it regarding new deals, a new promotion, or just...

Ronald van Loon
Ronald van Loon 31 August 2018
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The Digital Dozen – Itamar Benedy, CEO, Glispa

The Digital Dozen – Itamar Benedy, CEO, Glispa

The Digital Dozen is a series of profile interviews with thought leaders in the technology industry. Here we speak with Itamar Benedy, CEO of mobile ad tech company Glispa, about his career path and ask the question...

Itamar Benedy
Itamar Benedy 31 August 2018
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Step by step instructions to influence the best business to prepare for the business

Step by step instructions to influence the best business to prepare for the business

Anybody considering beginning a business should know how to compose a marketable strategy. Regardless of whether you have an extraordinary startup though, most organizations are not ready to conquer an absence of...

Edward Collins
Edward Collins 30 August 2018
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Checklist to Choose the Right CRM Software

Checklist to Choose the Right CRM Software

Cutting down manual tasks and improving efficiency are the two goals of every business. CRM software can help ensure you will be always on the top of your game.

Emma James
Emma James 30 August 2018
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Importance of Email Appending in Email Marketing

Importance of Email Appending in Email Marketing

Email Appending Services is a great way of Collecting the Users Database, with permission and Use it for Multiple channel Marketing Activities.

Shubham Kumar
Shubham Kumar 30 August 2018
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8 Ways to Create Engaging Content for Your Mobile App

8 Ways to Create Engaging Content for Your Mobile App

The content is the most important factor in creating impression on the potential customers of your mobile app. So the mobile app content should be designed in such a way that it allures your audience to use your...

Nitesh Behani
Nitesh Behani 30 August 2018
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3 Ways to Maximize In-App Marketing

3 Ways to Maximize In-App Marketing

People are on their phones “all the time” – we are not exaggerating. An average American adult spends 2 hours, 51 minutes on his/her smartphone every day, while mobile accounts for about 65% of the total digital media...

Ezgi Ada
Ezgi Ada 30 August 2018
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What Makes a Customer Review Management System a Good Investment? 4 Features to Look Out For

What Makes a Customer Review Management System a Good Investment? 4 Features to Look Out For

In today’s widely competitive online market, maintaining a positive brand image is critical to sales. Your reputation is everything, and if consumers are skeptical about the quality of your product or service, they...

Kevin Svec
Kevin Svec 30 August 2018
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