Article

Paul Swaddle
Paul Swaddle 26 January 2017

MicroApps: One Of The Trends To Watch Out For

The ability to quickly download interactive micro apps directly into messengers and even search results is quickly gaining traction, and is definitely a trend to watch out for.

With SMEs emerging every day, the apps world has seen a swift growth in the enterprise apps category. MicroApps help users restructure, streamline, and in turn manage a crucial business processes. MicroApps provide a highly focused, task-based functionality that let users access the app, interact and then close the app all with maximum efficiency.

The new wave of MicroApps that is emerging can be both intelligent and context-aware. The platforms that support MicroApps can range from interactive Slack and Facebook Messenger bots to Google’s interactive answer boxes, such as weather and flight apps as well as traditional mobile OS. Although the MicroApps are typically single purpose, they use a combination of straightforward user interfaces and context.

App developers are tasked with delivering enterprise applications to mobile users as well as being challenged with delivering a mobile app that suits the enterprise’s functionality requests in a limited time span and delivering the mobile apps with the highest quality user experience. Micro services can also be easily integrated into multiple systems, MicroApps can present them as easily consumed user interfaces, and the system flows allow users to complete tasks simply and quickly

Enterprise companies are the biggest adopters of MicroApps, as components to integrate and interweave in a single installable application to fulfil workstream-level needs for employees is seen as the most beneficial solution. The end goal should be to deliver full-scale competitive applications that enable a user to be more effective and more productive, incentivising them to use these applications instead of other apps that are not guaranteed to follow security requirements. MicroApps offer the perfect balance: enterprises can build dozens of niche solutions, from backend services all the way to a crafted front-end UI, and integrate them together to build full-scale solutions for their users as they would think of doing with micro services.

MicroApps are commonly based on HTML and load dynamically and they typically bypass app stores and loading directly into existing communication tools, like the aforementioned Slack and Facebook Messenger. However, HTML is not the only app development tool worth considering in 2017. Telerik and Xamarin are both used as frameworks that are focused on enabling developers to create cross-platform mobile applications with native UI and shared, common code across all platforms offering a speedy and lower cost route for rapid deployment.

The popularity in mobile apps is not lessening and therefore enterprises need to find new, innovative methods to test and learn quickly what will make an impact for their business and MicroApps are a way forward for enterprises to get success out of the mobile strategy.

The ability to quickly download interactive micro apps directly into messengers and even search results is quickly gaining traction, and is definitely one of the trends to watch out for in 2017. Due to MicroApps having the capability to do one thing, exceptionally well, enterprises should consider MicroApps as the way forward for 2017.

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
The 3 Most Important Stages In Your Presentation

The 3 Most Important Stages In Your Presentation

If you want to deliver a presentation on a particular topic and you have to prepare yourself for it you should make sure that you go through several very important stages in order to craft a compelling, persuasive and...

Nicky Nikolaev
Nicky Nikolaev 16 February 2016
Read more
The Impact of New Technology on Marketing

The Impact of New Technology on Marketing

Technology has impacted every part of our lives. From household chores to business disciplines and etiquette, there's a gadget or app for it. Marketing has changed dramatically over the years, but what is the...

Alex Lysak
Alex Lysak 22 September 2020
Read more
The Carrot of a Bigger Market is More Powerful Than the Stick of Legal Action in Driving Web Accessibility Investment, New Research Finds

The Carrot of a Bigger Market is More Powerful Than the Stick of Legal Action in Driving Web Accessibility Investment, New Research Finds

Getting web accessibility right is a massive commercial opportunity. The World Health Organization estimates that 1.3bn people worldwide are living with some form of impairment. The benefits of making it easier for...

Michael Nutley
Michael Nutley 30 November 2023
Read more
It’s Time For Brands to Move From Personalised, to Personal

It’s Time For Brands to Move From Personalised, to Personal

At a time when almost every brand is tailoring content and offers to individual customers based on their demographic data, purchase history, and online behaviours, are these personalisation efforts still adding value?...

Shafqat Islam
Shafqat Islam 27 November 2023
Read more
Is Email Dead, Or Are We Just Bored With It?

Is Email Dead, Or Are We Just Bored With It?

In today's digital era dominated by social media, instant messaging, and collaboration tools, one question looms large: Does email still have a role to play? Some argue that it's on life support, while others...

Julia Herd
Julia Herd 22 November 2023
Read more