Article

Graham Charlton
Graham Charlton 4 December 2017
Categories Ecommerce

Infographic: Black Friday weekend breaks previous online sales records

With $16.74bn spent over Black Friday weekend, US retailers enjoyed the biggest online sales volumes ever.

Sales for the Black Friday weekend (Friday to Monday) were almost 17% on 2016, and for the first time, Cyber Monday sales overtook those of Black Friday in the US.

Cyber Monday's sales reached $6.59bn, making it the biggest online sales day in history.

Using SaleCycle client data, we were able to track spending patterns across Black Friday weekend and pinpoint some of the peak times for online retail. 

BlackFriday-Weekend-2017-Infographic-GC-(3).jpg

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Author Profile

Graham Charlton
Graham Charlton Editor in Chief SaleCycle
United Kingdom

I manage content strategy for SaleCycle, which provides behavioural marketing services to more than 500 ecommerce clients.

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Skills

Content strategy, SEO

Previous Experience

Have previously edited ClickZ, Search Engine Watch and Econsultancy.

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This user has not entered their Education & Qualifications

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