Article

simon walker
simon walker 5 October 2016
Categories Ecommerce

Ecommerce Trends & Statistics - [Infographic]

The following infographic is based on the leading eCommerce trends and statistics that dictate how an eCommerce business has the tendency to grow. In order to keep your business always ahead of the competition while expanding it proportionally, you are required to benchmark against the latest trends and introduce the marketing strategies that can help accomplish bigger business goals.

Visitors are moody animals and to tame them into loyal customers requires a lot of time and research to learn their habits and temperament. By acquiring knowledge you can create the ideal habitat for them and use it to sell your products without resistance. But in order to do so, you must first find why they are afraid of visiting your ecommerce store or run away after staying there for a short while. Here are some statistics you will helpful in getting your customers back.

To make this official, a research was conducted and the findings were eye opening. The first and the most crucial reason behind customer cart abandonments are unexpected costs and hidden charges. It was noted that 28% shoppers are likely to abandon cart page if there are hidden shipping charges for their product. Another significant factor that keeps 23% of the shoppers from proceeding with their checkout is mandatory registration. 13% had reservations regarding the safety and reliability of the payment methods while 12% just weren’t very fond of confusing checkouts.  Show them any of these while they’re in the checkout and there will be a big NOPE. 

It has also been revealed that customers often pay more attention to those products that have been retargeted with discounts. The statistics show that ages between 25-34 have the highest percentage (almost 72%) of buying retargeted products compared to the older age groups such as 45-54 and 55-64 which have 40% and 55% chance respectively. To learn more about tackling shopping cart problems see the infographic below designed by FMEextensions – a Magento development company.

Ecommerce_Trends_And_Statistics.jpg

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
How to Review a Website — A Guide for Beginners

How to Review a Website — A Guide for Beginners

A company website is crucial for any business's digital marketing strategy. To keep up with the changing trends and customer buying behaviors, it's important to review and make necessary changes regularly...

Digital Doughnut Contributor
Digital Doughnut Contributor 25 March 2024
Read more
The Impact of New Technology on Marketing

The Impact of New Technology on Marketing

Technology has impacted every part of our lives. From household chores to business disciplines and etiquette, there's a gadget or app for it. Marketing has changed dramatically over the years, but what is the...

Alex Lysak
Alex Lysak 3 April 2024
Read more
The World Is Shrinking: 6 Degrees of Separation Is Now 2!

The World Is Shrinking: 6 Degrees of Separation Is Now 2!

Six degrees of separation is not just a party game, it's a reality. Everyone is the world is interconnected, and thanks to social media, that connectedness gets tighter and richer each day. See the research...

Scott Christley
Scott Christley 9 August 2017
Read more
10 Factors that Influence Customer Buying Behaviour Online

10 Factors that Influence Customer Buying Behaviour Online

Now is an era where customers take the center stags influencing business strategies across industries. No business can afford to overlook factors that could either break the customer experience or even pose a risk of...

Edward Roesch
Edward Roesch 4 June 2018
Read more
Cats and Dogs Boost Your Business By 300%. Here’s How.

Cats and Dogs Boost Your Business By 300%. Here’s How.

It’s the age-old question that has endured ever since the creation of the internet: are you a cat person or a dog person? Or do you love both cats and dogs? We have both dog lovers and cat lovers at Sortlist, so it...

Aline Strouvens
Aline Strouvens 27 August 2021
Read more