Article

Julien Hervouët
Julien Hervouët 28 January 2016

Facebook at Work, iAdvize's Number 1 Internal Communications Tool

Facebook at Work is a business version of Facebook that allows companies to build more productive, efficient and collaborative workplaces.

2015, we’ve been using Facebook at Work. We use it to communicate, to work together, to organise events, to share photos, articles… 

We were pre-selected as one of the first companies in Europe to take part in the private beta of the tool before its official launch. Today, more than 90 % of iAdvize employees use the business version of Facebook every day and generate on average of more than 1,000 interactions (posts, likes and comments) on a daily basis.

Facebook at Work has been in our life for 6 months now… here’s our initial feedback! 

113 groups have been created since the launch

In addition to iAdvize Team, the most active group is the Gong group in which employees can share personal and team achievements with the rest of the company – a new client, a successful deployment, a product innovation, the launch of a communication campaign, etc…

On average, there are 1,000 interactions every day including posts, likes and comments. The use of surveys is also widespread, enabling employees to gather their colleagues’ feedback on different topics.

Watch group, ‘Facebook at Work’ has also become the best place to share articles, research and other resources about news and trends related to iAdvize’s market, real-time customer engagement. Just like with Facebook, the ability to add hashtags and tag people optimises the impact of posts.

Facebook at Work’ has really improved the circulation and management of information within the different teams but also between them. Furthermore, due to iAdvize’s strong growth, 10 to 20 people join the company every month. In this context, ‘Facebook at Work’ has proved to be a wonderful tool for newcomers, facilitating their integration and understanding of our company culture!

Sophie de l’Estourbeillon, Head of Human Resources

In 2016, iAdvize will be opening offices in the UK and Germany; 100 people will be joining the company. ‘Facebook at Work’ will be a key tool in supporting the company’s growth and will be of great help to international teams.

Original Article

Read More On Digital Doughnut

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
Digital Marketing Vs. Traditional Marketing: Which One Is Better?

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

Julie Cave
Julie Cave 14 July 2016
Read more
Amazon is the new Google for Product Search

Amazon is the new Google for Product Search

Amazon has become the top place consumers go on the Internet to search for products. In a Raymond James study published in early 2017, 52% of people said that Amazon is now their first choice for product searches. Here’s how you can get to the top of Amazon’s results and stay relevant

Brian Beck
Brian Beck 21 November 2017
Read more
4 Important Digital Marketing Channels You Should Know About

4 Important Digital Marketing Channels You Should Know About

It goes without saying that a company can't do without digital marketing in today's world.

Digital Doughnut Contributor
Digital Doughnut Contributor 5 November 2014
Read more
3 Social Media Trends to Follow in 2018

3 Social Media Trends to Follow in 2018

Discover three big trends that will have the impact on social media in 2018 - from ephemeral content, to influencer marketing and augmented reality.

John Siebert
John Siebert 15 November 2017
Read more
Top 10 B2B Platforms to Help your Business Grow Worldwide

Top 10 B2B Platforms to Help your Business Grow Worldwide

Although the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of traditional outreach methods to get in touch with targeted buyers or sellers.Here are some of the best and fastest growing global B2B platforms that are helping thousands of businesses in the world to grow and reach their international and local clients.

Salman Sharif
Salman Sharif 7 July 2017
Read more