Article

Julien Hervouët
Julien Hervouët 28 January 2016

Facebook at Work, iAdvize's Number 1 Internal Communications Tool

Facebook at Work is a business version of Facebook that allows companies to build more productive, efficient and collaborative workplaces.

2015, we’ve been using Facebook at Work. We use it to communicate, to work together, to organise events, to share photos, articles… 

We were pre-selected as one of the first companies in Europe to take part in the private beta of the tool before its official launch. Today, more than 90 % of iAdvize employees use the business version of Facebook every day and generate on average of more than 1,000 interactions (posts, likes and comments) on a daily basis.

Facebook at Work has been in our life for 6 months now… here’s our initial feedback! 

113 groups have been created since the launch

In addition to iAdvize Team, the most active group is the Gong group in which employees can share personal and team achievements with the rest of the company – a new client, a successful deployment, a product innovation, the launch of a communication campaign, etc…

On average, there are 1,000 interactions every day including posts, likes and comments. The use of surveys is also widespread, enabling employees to gather their colleagues’ feedback on different topics.

Watch group, ‘Facebook at Work’ has also become the best place to share articles, research and other resources about news and trends related to iAdvize’s market, real-time customer engagement. Just like with Facebook, the ability to add hashtags and tag people optimises the impact of posts.

Facebook at Work’ has really improved the circulation and management of information within the different teams but also between them. Furthermore, due to iAdvize’s strong growth, 10 to 20 people join the company every month. In this context, ‘Facebook at Work’ has proved to be a wonderful tool for newcomers, facilitating their integration and understanding of our company culture!

Sophie de l’Estourbeillon, Head of Human Resources

In 2016, iAdvize will be opening offices in the UK and Germany; 100 people will be joining the company. ‘Facebook at Work’ will be a key tool in supporting the company’s growth and will be of great help to international teams.

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