4 Things To Know If You Are Excited About Blogging
Blogging has grown into one of the most attractive ways to earn money online.
Blogging has grown into one of the most attractive ways to earn money online and is without doubt the path being taken by millions whose blogs pop up whenever you hit a search on Google.
Setting up a blog is easy. In fact you can have one up and running in little less than an hour. In a few days you will be adept in handling the admin panel and posting new content, deciding on the plugins you need and giving the necessary tweaks to make your blog look the way you want.
Google Search Console has replaced Webmaster Tools and will help you get the all-important analytics regarding the performance of your blog.
In today’s age of Content Shock, it will take a lot of hard work to get your content noticed. Subscribers and unique visitors need to grow on a strong and consistent scale for your blog to succeed.
Here are a few tips for you.
1) Keep Churning out Fresh Content
This is one of the best strategies to keep your blog on top of the heap. It is not necessary that you produce content on a daily basis but frequency of posting should be consistent and in keeping with the expectations of users.
A blog that is home to fresh, updated and timely content will be viewed favorably by Google leading to better page rankings. Visitors also like to see something new when they visit your site. Stale content puts off users who will think that you do not have anything new to say.
A blog that has outdated posts will drive no conversations or social media activity, and the worst part is that it is a vicious cycle. You will not get the high from seeing your blog analytics anymore what with dwindling visitors and slipping rankings. It will take a lot from your side to pump up your blog rankings and get user activity back on track.
Quality, relevant and fresh content also means that you remain invested in your blog, are delving deeper into topics that interest the niche you serve and that you are here to stay, and want to build a healthy bond with your blog readers.
2) Keep Things Interesting and Do Not Let It Slip
If you are lucky enough to have built initial traction then do your best to retain and grow it. If you are writing a wedding blog with a special focus on your city think of ways in which you can keep up a steady supply of fresh content.
You may have written interesting posts on shopping destinations, trousseau choices, make up and other wedding-related stuff. But now you need to go beyond and venture into related and relevant, but new content.
If brides-to-be and newly married women are your visitors then you can cater to topics that interest them. Balancing a new marriage and career, 55-hour work weeks, long-distance relationships, money advice for new couples, honeymoon destinations and home decoration can all interest them. So have a bucketful of ideas ready and always keep your eyes and ears open for a new story, you are no less than a journalist now!
3) Make Use of Images
The popularity of a blog has a lot to do with its visual appeal.
Beautiful imagery can be captivating and can push users to click deeper into your blog, especially if you cater to women users. That is the reason why Pinterest has a massive user base of more than 72 million of which close to 71% are women.
If your blog focuses on food, beauty, fashion, home/interior decor, entertainment or travel then fabulous images are a must. There is no way you can get around that at least for now, and in the coming couple of years. You need to wow your blog visitor and perfect images are the way to go.
One of the mantras of successful e-commerce is great product pics of high quality and high resolution. The biggest names in online business have learned their lesson and there is no reason why you should not take a leaf out of their book.
Invest in the best camera you can and attend a short training program on photography. They are usually not very expensive and only a few weeks of classes will be required to help you start clicking like a pro. Once the popularity picks up and you get monthly unique visitors in thousands you can consider getting a professional photographer on board.
4) Your Blog Is a Business
Many of us start blogging because it is something we love to do. We enjoy writing, have stories to share and love connecting with our audience. But whether you like it or not, along with growth and popularity come the business aspects of blogging.
You will earn good money but then your content also will need pruning. It is your livelihood now and what you write influences a whole lot of people. You cannot be irresponsible or immature anymore.
As a business owner you need to invest in yourself. Attend training, sign up for conferences and be a part of the active blogging community.
Hone your social media skills and build a warm and responsive professional network. Yes, welcome to the world of professional blogging.
Many bloggers become household names and enjoy a loyal following. They also make use of this opportunity to leverage their brand and venture into other businesses. Pete Cashmore of Mashable, Michael Arrington of TechCrunch and Darren Rowse of Problogger have all acquired celebrity status due to their super-successful blogs. Heather Armstrong of Dooce and Lisa Stone of BlogHer are successful bloggers-turned businesswomen.
It is important that you nurture your business and provide it with all the support it needs to grow.
Hire the right team and build a strong support system. There should be trust-worthy teammates who you can depend on to steer your fledgling enterprise to success. Don’t try to hog all the limelight and ensure that you share your success with your team. You may require services of a great web design Utah team now that your blog has grown to be a high-traffic site.
Having a team to work with will also free up your time and allow you to focus on important stuff. Remember that every bit of your time and energy are required for your blog’s continued growth and popularity.
A blog is a powerful way of reaching out to your target audience. With hard work, perseverance and innovativeness you can be sure that your blog will be a winner. Look in the right places for inspiration and follow your heart, because you are lucky enough to be in the right place at the right time.
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