[Infographic] - The Website Localisation Cheat Sheet
We've identified the core features of a successful localisation project and summarised these into a checklist for site owners who plan to localise their websites.
The opportunities provided by the internet for businesses to reach audiences globally are huge and as more users in developed and emerging markets go online to search for products and services – the more important it is to present them with localised online experiences.
Translating and localising a website is a massive undertaking and one that presents huge challenges for marketers and developers alike. Along with the technical challenges, every country and region has its own set of cultural nuances which means a one-size-fits-all approach to website localisation is never going to succeed in all markets.
We’ve identified the core features of a successful localisation project and summarised these into a checklist for site owners who are localising their websites to ensure that they haven’t missed anything important.
For an in-depth look at the localisation process, you can download a free ebook on website localisation here.
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