Article

Ahmad Salih
Ahmad Salih 11 April 2016

6 Marketing Tips to Promote your New Born Website

So, you have just launched a new website and you are trying to promote your business online. Don’t know where to start with? Here are a few tips to help you kick-start your website’s popularity and increase its traffic by letting more people know about your website.

#1 Place your Web Address in Email Signatures & Business Cards

Giving your website’s address on your emails can let people know more about you which in turn may help you in way to get website traffic as well as potential leads.

#2 Get Listed in Google My Business for Free

Listing your business in Google My Business is an ultimate way to increase your website’s exposure in the search engine. You can do this for free of cost! In addition to adding contact information, Google My Business [formerly Google Places] will also allow you to include photos, updates about your business which helps potential customers to rate your business!

#3 Advertise your Business with Online Ads

Since you are a starter, try advertising your business with Google & Bing Ads. It brings quality leads to your website directly from search engines. The working concept of Pay per Click (PPC) is simple: You pay for every click your ad gets in the search engine and you optimize your ad eventually so that its converts the user into your customer. This technique brings you impeccable amount of returns on your investment.

#4 Bringing Visitors from Social Media

Your company’s social media page is a great source to invite people to connect with you and visit your website to become your fans or customers. You can post your company’s events, new products, or promote your business by posting links to your website address to drive social media traffic to your website.

#5 Know the Value of Content Marketing & Blogging

Though many brands are switching to visual infographics, content is still where is at! Quality content is always a priority for any company to build trust, develop brand and gaining reputation. Content is still king and it will continue to reign in connecting with clients. According to a recent survey of Content Marketing Institute, almost 80% of the business decision-makers prefer getting company information through series of articles on company’s blog rather than advertisements.

#6 Keep in touch with your Customers through Newsletters

Sending Email Newsletters is one of the simplest ways to maintain relationship with your customers (subscribers) through interesting content that drives traffic to your website. Email marketing helps you engage with your potential clients as well as the existing customers that encourage them to visit your website on a regular basis to see your latest updates (contests, discounts on products/services, insider information or more).

Hope these small business marketing ideas can help you promote your new launched website at a fast pace! Do you have any other ideas? How do you usually promote your website? Let us know your tips in the comments section!

Posted at: http://pilot.com.hk/6-marketing-tips-promote-new-born-website/

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
How to Review a Website — A Guide for Beginners

How to Review a Website — A Guide for Beginners

A company website is crucial for any business's digital marketing strategy. To keep up with the changing trends and customer buying behaviors, it's important to review and make necessary changes regularly...

Digital Doughnut Contributor
Digital Doughnut Contributor 25 March 2024
Read more
The World Is Shrinking: 6 Degrees of Separation Is Now 2!

The World Is Shrinking: 6 Degrees of Separation Is Now 2!

Six degrees of separation is not just a party game, it's a reality. Everyone is the world is interconnected, and thanks to social media, that connectedness gets tighter and richer each day. See the research...

Scott Christley
Scott Christley 9 August 2017
Read more
The Impact of New Technology on Marketing

The Impact of New Technology on Marketing

Technology has impacted every part of our lives. From household chores to business disciplines and etiquette, there's a gadget or app for it. Marketing has changed dramatically over the years, but what is the...

Alex Lysak
Alex Lysak 3 April 2024
Read more
What Marketing Content Do Different Age Groups like to Consume?

What Marketing Content Do Different Age Groups like to Consume?

Today marketers have a wide choice of different content types to create; from video to blogs, from memes to whitepapers. But which types of content are most suitable for different age groups?

Lisa Curry
Lisa Curry 21 October 2016
Read more
Sales and Marketing Collaboration: A Recipe for B2B Success

Sales and Marketing Collaboration: A Recipe for B2B Success

In the world of B2B, the age-old rivalry between Sales and Marketing often overshadows the potential for a fruitful partnership. Yet, when these two departments align their goals, strategies, and efforts, the results...

Zsofia Raffa
Zsofia Raffa 12 September 2024
Read more