Article

Sarah Atkinson
Sarah Atkinson 27 October 2015

Influencing Influencers: A complete Influencer Marketing Guide

Influencer Marketing opens up a host of new possibilities for brands to connect with consumers.

Influencer Marketing opens up a host of new possibilities for brands to connect with consumers.



By creating branded content with social influencers, it allows brands to amplify their message, create brand advocates and strengthen their image. We at Silverbean know that using social influencers as part of your online marketing strategy can be a daunting process to maintain, let alone start, so we wanted to make it easier…

As with all new concepts, many marketers haven’t yet gained the confidence to manage and track an influencer marketing campaign. Perhaps it is just that you’re just not sure where to begin, not sure who you need to get on board, or not quite sure of the knowledge you will need to possess to put a successful (and perhaps even award-winning!) plan into motion.


The internet is full of ‘Influencer Marketing and why you should be using it’ information, but Silverbean’s complete guide to Influencer Marketing will provide you with insightful direction, on how it is possible to create an industry-leading Influencer Marketing campaign.


You will find everything that you need to know, from the ‘who’s who’ in the social influencer world, to how to approach and engage with the major influencers that are relevant to your brand, all through the best multiple digital practices and techniques.


It is not unreasonable to assume that you’d also look to us to give you the right tools, to make sure that our expert guidance gains as much traction as possible for you, when you are interacting with your chosen influencers. Therefore we thought it would only be fair of us to share some of our knowledge and let you know the tools that we swear by for managing successful influencer campaigns. Make sure that you keep an eye out for the Silverbean Influencer Toolbox too, right here in our very handy little guide.

 

Read More On Digital Doughnut

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
Promote Your Blog On These 30 Places

Promote Your Blog On These 30 Places

Social Media channels are one of the best ways to promote your blog content, but you shouldn’t stop there. Besides Social Media, there are more available places on the web which can be a great marketing tool for your blog promotion. I’m bringing you 30 proven places where you can promote your blog content and get great results.

Aleksej Durdevic
Aleksej Durdevic 7 December 2016
Read more
Top 10 Digital Branding & Marketing Trends for 2017

Top 10 Digital Branding & Marketing Trends for 2017

It’s time to re-evaluate and rebalance the digital approach for your company. Here are the Top Digital Branding & Marketing Trends for 2017 to watch for. The probing minds at the Borenstein Group, a Top Washington DC Digital Marketing and Branding Agency, have done the homework for you. Use it or lose it.

Gal Borenstein
Gal Borenstein 7 December 2016
Read more
4 Important Digital Marketing Channels You Should Know About

4 Important Digital Marketing Channels You Should Know About

It goes without saying that a company can't do without digital marketing in today's world.

Digital Doughnut Contributor
Digital Doughnut Contributor 5 November 2014
Read more
What Mobile App Design Looks like in 2017

What Mobile App Design Looks like in 2017

They say ‘move with the time or the time will leave you behind’. Being a startup it is important for you that you understand the trends, and amalgamate them in your business in order to attain the targets.

Nasrullah Patel
Nasrullah Patel 6 December 2016
Read more
Digital Marketing Vs. Traditional Marketing: Which One Is Better?

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

Julie Cave
Julie Cave 14 July 2016
Read more