Article

Alexis Ternoy
Alexis Ternoy 7 July 2015
Categories

Agile Project, Estimate or Budget?

In a recent article by Debbie Madden, CEO and co-founder of Stride, she argues that a budget is often better than an estimate.

In a recent article by Debbie Madden, CEO and co-founder of Stride, she argues that a budget is often better than an estimate.

Her argument is that getting a good estimate of a project often takes a lot of time and cost. And in the end, a lot of software projects run “X”% over the estimate. So she advocates for a budget.

Because software is always a creative process, her “budget” is not what we normally think of as a budget. She is actually advocating for a form of Bayesian Analysis. This type of analysis is where a statistic is assigned to outcomes. It works like this.

Let’s assume we’re building a book selling site. And we need a shopping cart. We ask experts if the cart can be build within our £200,000 total budget for the project. They may give us these estimates of the shopping cart as percentages like this:

  • there is a 100% chance we can deliver the cart for £200,000 or less.
  • there is a 90% chance we can deliver the cart for £20,000 or less.
  • there is a 50% chance we can deliver the cart for £2,000 or less.

In other words, we get the technical team to give us estimates based on our budget. If they say we need the total budget to make the shopping cart, we kill the project because we know we need more software parts to complete the whole project.

In this case, the technical team feels there is a 50/50 chance to complete the cart for under £2,000. By just asking the developers to give a percentage for the major parts of the project, we can see if the whole thing can be built without the need for a formal estimate – saving the time and expense of running the numbers.

By breaking the project into major parts, and getting the technical developers to assign a probability to a budget number, the project can be bracketed. It will fall into the “can’t be done for this budget,” or “Possible” bucket quickly.

And the percentages can be discrete. The teams can give percentages like this:

  • 50% say this phase can be completed for £100,000
  • 50% say this phase can be completed for £10,000

To see what the experts are really saying, we do the math. We total the two, and multiply by the percentages. That’s £110,000 x 50% = £55,000 given these two estimates. If that phase, and all the other phases, fall within the total budget for the project, then management has confidence that the project can be completed within the total budget.

Debbie Madden’ point is that a formal, estimate is not really needed in most cases. What is needed is the budget and a confidence level from the technical team. The latter is the key.

The only flaw in this is when a good analog or similar project cannot be found to base the budget on – whether the outcome is based on value or technical success is another question. Otherwise, this is worth a look and could save the time, and the expense of a formal estimate.

 

Original post here

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
Thought Leadership Content – Why Bother?

Thought Leadership Content – Why Bother?

In the increasingly crowded market, brands and businesses constantly compete for attention, and standing out is harder than ever. One smart way to differentiate yourself from the competition is through thought...

Glenn Matchett
Glenn Matchett 29 August 2024
Read more
Podcast - Event Marketing: Insights from Industry Leaders

Podcast - Event Marketing: Insights from Industry Leaders

In this episode of the c-suite podcast, we chat to a panel of experts about how companies use events to showcase products, strengthen partnerships, and generate business opportunities.

Russell Goldsmith
Russell Goldsmith 22 August 2024
Read more
How to Review a Website — A Guide for Beginners

How to Review a Website — A Guide for Beginners

A company website is crucial for any business's digital marketing strategy. To keep up with the changing trends and customer buying behaviors, it's important to review and make necessary changes regularly...

Digital Doughnut Contributor
Digital Doughnut Contributor 25 March 2024
Read more
The Impact of New Technology on Marketing

The Impact of New Technology on Marketing

Technology has impacted every part of our lives. From household chores to business disciplines and etiquette, there's a gadget or app for it. Marketing has changed dramatically over the years, but what is the...

Alex Lysak
Alex Lysak 3 April 2024
Read more
10 Factors that Influence Customer Buying Behaviour Online

10 Factors that Influence Customer Buying Behaviour Online

Now is an era where customers take the center stags influencing business strategies across industries. No business can afford to overlook factors that could either break the customer experience or even pose a risk of...

Edward Roesch
Edward Roesch 4 June 2018
Read more