Ben Howden 4 March 2014

How iBeacon could disrupt consumer experiences

Slideshare presentation on how iBeacon could disrupt consumer experiences.

This presentation explores how iBeacon and BLE beacons are set to disrupt consumer experiences across a number of different categories including retail, banking, airlines and home automation. It also lists a range of other iBeacon applications.

How iBeacon Could Disrupt Consumer Experiences from Inlight

Please login or register to add a comment.

Australia

Passionate about technology and the power of social media. Believes in marketing to 'people' not 'consumers'. Has over seven years experience covering both agency and corporate roles. Range of experience including social media, mobile marketing, digital strategy, search marketing, web analytics, digital media, ecommerce, and website UX. Career developed on a foundation of SEM and analytics and considers performance marketing and improving ROI from the digital channel to be a key strength. Has recently developed a strong interest in the power of mobile technology and social media to drive retail outcomes. Always looking for innovative solutions to solve business challenges.

See more about this author

Skills

Social Media, SEM, SEO, Display, Media Attribution, Mobile, Campaign Management, Creative Development, Account Management, Digital Media, Content Management Systems, Web analytics (Omniture & Google Analytics), Market Data (Hitwise), Conversion Optimisation, Web applications Industries: Classifieds, B2B, Entertainment, Automotive, Utilities, Retail, Insurance

Previous Experience

2011 - MiiBrand - Co-founder 2011 - 2012 Suncorp - Social Media Manager 2010 - 2011 Suncorp - Digital Advisor - General Insurance Brand & Marketing 2008 - 2010 AGL Energy - Digital Consultant 2007 - 2008 The White Agency - Account Manager 2007 - 2007 The White Agency - Campaign Manager

Education & Qualifications

This user has not entered their Education & Qualifications

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

    
7 reasons why social media marketing is important for your businessSocial media is quickly becoming one of the most important aspects of digital marketing, which provides incredible benefits that help reach millions of customers worldwide. And if you are not applying this profitable...

                Sharron Nelson
                6 February 2018
            
Read more

Top 10 B2B Platforms to Help your Business Grow WorldwideAlthough the trend of a Business to Business portal is not new but the evolution of technology has indeed changed the way they function. Additional digital trading features and branding has taken the place of...

                Salman Sharif
                7 July 2017
            
Read more

Top 10 Skills to Become a Rockstar in Digital MarketingTechnology is continuously evolving, prompting marketers and entrepreneurs to dive into digital marketing to increase brand awareness, reach their target market, and ultimately drive sales and profit. 

                Jessica Andriani
                7 September 2018
            
Read more

5 Online Business Ideas to Start Up with Low CapitalThinking about which business to start today is not easy. So, I came up with a few ideas that will make it easier for people who want to start a business, which requires low capital.

                Alisia Watson
                17 December 2019
            
Read more

Promote Your Blog On These 30 PlacesSocial Media channels are one of the best ways to promote your blog content, but you shouldn’t stop there. Besides Social Media, there are more available places on the web which can be a great marketing tool for your...

                Aleksej Đurđević
                7 December 2016
            
Read more