Article

John Danenbarger
John Danenbarger 8 March 2013
Categories Social Media

PAY TO SEND MESSAGES ON FACEBOOK?

Want to send a message to Mark Zuckerberg?

The Benefit of a Buck

 

But the fee does deliver one benefit besides stopping mass mailings. If you get a message saying that you have to cough up a buck to write a message to someone on Facebook, think of it as a reminder that you are doing something wrong.

 

You should not be sending messages to people you do not know on Facebook. You should be building connections with them first. You should follow their page, place comments on their posts and mention them in your own posts so that you drag them back to your page.

 

You do not have to invite them to follow you, “like” you, or “friend” you but, if you are saying the right things, offering valuable insight and delivering content that they find interesting, you should find that the response happens anyway.

At that point, any message you send them will not be a demand that primarily benefits you — the usual characteristic of unsolicited mail. It will be received as an offer that can benefit the recipient. Because your contact now knows you, he or she will know that you have got a service or a product that can help.

 
It takes longer to build that relationship, but not only will your message get read, it will not cost you a hundred bucks (or even a dollar) to send it.

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Author Profile

John Danenbarger
John Danenbarger •Digital Marketing Consulting •Digital Technology Corporate Training •Social Media Strategist •Online Brands• USA, Italy WSI
Italy

John Danenbarger is a highly sought after Digital Marketing Strategist, Speaker and Social Media Trainer. He is passionate about Internet Marketing and as a Social Media Strategist enjoys developing Digital Marketing Plans for corporations in the United States as well as digital social media marketing plans nationally and internationally. John is recognised as one of the leading authorities on creating personal brands and generating B2B leads using LinkedIn as the centre of one's online marketing strategy. John not only talks the talk, he actually walks the talk by continually working in the trenches to build his company and then show you "by example" what can be done. Companies hire John for one of the following five reasons:  To conduct a Digital or Social Media Assessment.  To develop a Social Media strategic plan that supports your marketing initiatives.  To be an accountable partner on their marketing team.  To help establish an impressive online brand that earns trust and credibility with your specific target market through Social Media.  To provide one-on-one mentorship in creating an online personal brand that demonstrates your credibility.

See more about this author

Skills

 Enterprise Social Technologies  Social Media Marketing Strategy Development  Sales and Social Tech (Socially Facilitated Selling)  Building Rivers of Information via Social Technology  Crowdsourcing  Organizational Social Policy for staff  Blog Strategy  Blog Design  Podcasting  Viral Video  Web Development  Web Marketing  Search Engine Optimization  Conference Presenter on Social Tech  Workshop Facilitator on Social Tech  Social Media Marketing  Digital Marketing Training

Previous Experience

2001 - WSI - International Internet Marketing Consultant-USA, Italy, Malta 1986 - 2001 A.G. Edwards & Sons, Inc. - Stock Broker 1981 - 1986 Xerox Sweden - New division director 1965 - 1980 3M Norway - National Sales Manager

Education & Qualifications

This user has not entered their Education & Qualifications

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