Article

Mark Mason
Mark Mason 9 April 2013

Managing a mobile workforce

Mobile management in the workplace is still a relatively new development for businesses...

Mobile management in the workplace is still a relatively new development for businesses, but as mobile technology in the enterprise continues to increase, and as BYOD continues to increase, organisations need to start thinking about the ways they are going to manage their mobile workforce.

 

Recent research from Deloitte shows that 71% of enterprises are deploying apps and according to a recent enterprise mobility report from Accelerator 94% of enterprise leaders think that businesses will invest in connecting their mobile apps to their back-end systems. This just shows the importance businesses and organisations are placing on enterprise apps to help them transform their internal businesses processes.

 

Not only has there been an increase in businesses wanting internal mobile apps but there has also been dramatic growth in employees bringing their own devices into the workplace. A 2012 IDG Connect study found that over 60% of Europeans were using their iPads at work to gain work-related information. This BYOD movement has led to organisations needing a cross-platform system that will manage work-related data being accessed on personal devices.

 

The threat of data loss or theft is huge to any company, especially large corporations based internationally. A mobile management platform is an effective way to manage this risk.


Mubaloo, one of the UK’s leading app development companies, provides mobile consultancy in a number of different areas. One of these consultancy areas is guidance on what to look for in a good mobile management system. Features of different mobile management systems can be vast, so it’s essential that businesses decide on a system that is relevant and most suitable to their business requirements. It is important to choose a solution that shows signs that it is constantly evolving to keep up with the fast-paced and ever-changing mobile landscape.

 

Originally, Mobile Device Management (MDM) was the only solution for companies up until recently, but with the huge increase in enterprise apps and BYOD, businesses are looking for ways to manage not only their devices and their employees’ devices, but also the software running on them. Now many mobile management companies offer MDM and Mobile Application Management (MAM) solutions. Gartner recently reported that MDM companies are quickly adopting MAM and adding this solution to their list of services.

 

For the businesses that openly encourage BYOD, we will usually suggest a cross-platform management solution to make sure all platforms and operating systems are protected. If corporate liable devices are issued then a cross-platform solution might be necessary.

 

For businesses who offer corporate devices and have employees bringing their own devices into the workplace, there are flexible mobile management solutions. Managing the device as a whole is great for corporate devices but for those who have employees bringing in their own devices, there needs to be a balance between keeping corporate data safe and making sure personal employee data is left alone.



Application management allows businesses to have total ownership of all enterprise apps on an employee’s mobile device while leaving all personal data alone. This means that employees don’t have to be concerned about their personal photos or text messages being accessed by their employer!


MAM allows for the deletion of apps or groups of apps should an employee leave the company, as well as easy distribution of apps through dedicated enterprise app stores. This approach is best for BYOD companies. MDM is important for ensuring all mobile devices are performing to their expected specifications and configurations. This approach is most useful for companies who offer corporate devices to staff. Although there is a clear divide between the two solutions, many mobile management companies offer both of these. Some of the companies are moving beyond security to hosting, cloud services, tracking and the development of applications.

 

 

Please login or register to add a comment.

Contribute Now!

Loving our articles? Do you have an insightful post that you want to shout about? Well, you've come to the right place! We are always looking for fresh Doughnuts to be a part of our community.

Popular Articles

See all
Digital Marketing Vs. Traditional Marketing: Which One Is Better?

Digital Marketing Vs. Traditional Marketing: Which One Is Better?

What's the difference between digital marketing and traditional marketing, and why does it matter? The answers may surprise you.

Julie Cave
Julie Cave 14 July 2016
Read more
The Difference Between AI and Machine Learning

The Difference Between AI and Machine Learning

Artificial Intelligence (AI) and Machine Learning used to be heard when the topic was Big Data Analytics – and maybe in some sci-fi movies- before; but now it is impossible to ignore them with the self-driving cars, knowledge navigators...

Asena Atilla Saunders
Asena Atilla Saunders 15 June 2017
Read more
4 Important Digital Marketing Channels You Should Know About

4 Important Digital Marketing Channels You Should Know About

It goes without saying that a company can't do without digital marketing in today's world.

Digital Doughnut Contributor
Digital Doughnut Contributor 5 November 2014
Read more
How To Measure ROI For Your Digital Marketing Campaign

How To Measure ROI For Your Digital Marketing Campaign

How do you begin to measure any return on investment from a digital marketing campaign?

Stuart Marler
Stuart Marler 6 May 2015
Read more
How To Write Content That’s Easy To Localize

How To Write Content That’s Easy To Localize

Do you want to know how to reduce costs and get to market faster? Write content that's easy to localize!

David Ost
David Ost 15 June 2017
Read more