Reports

The 8 Biggest Mistakes Email Marketers Make and How to Avoid Them

Please login or register to download the report

28 August, 2018

The 8 Biggest Mistakes Email Marketers Make and How to Avoid Them

Marketo

We’ve all been there. Every now and then, we make cringe-worthy mistakes. But the mistakes that haunt us in our personal lives often aren’t as public as email marketing mistakes, which go out to hundreds and thousands of subscribers.

Download this ebook to learn about the eight most common email marketing pitfalls and how you can avoid or fix them:

  • Mistake 1: Unclear subject lines
  • Mistake 2: Poor email list hygiene
  • Mistake 3: Failure to measure email inboxing
  • Mistake 4: No engagement segmentation
  • Mistake 5: No re-engagement strategy
  • Mistake 6: Using image-based CTA buttons
  • Mistake 7: No mobile optimisation
  • Mistake 8: Bad testing decisions

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Latest reports

See all
Fashion Ecommerce Trends Report

Fashion Ecommerce Trends Report

SaleCycle
SaleCycle
Read more
Why Sitecore is the Perfect Tool for Charities

Why Sitecore is the Perfect Tool for Charities

Trillium
Trillium
Read more
What does Omnichannel Marketing Means for Charities and Membership Organisations?

What does Omnichannel Marketing Means for Charities and Membership Organisations?

Trillium
Trillium
Read more
Your Journey to Digital Success

Your Journey to Digital Success

Trillium
Trillium
Read more
The Future of Fundraising

The Future of Fundraising

Trillium
Trillium
Read more