Artificial Intelligence in email: 4 steps to your AI grand design

There’s a lot of noise about Artificial Intelligence at the moment, and it’s unclear whether AI is just another buzzword bandwagon or if it’s something you should actually be paying attention to.

In this guide, you'll learn what AI is, see examples of what it is doing for other retailers, and discover four steps you need to follow if you want to make AI a successful reality in your business.