Reports

The Business Case for Marketing Automation

Please login or register to download the report

18 October, 2017

The Business Case for Marketing Automation

Act-On

Marketing automation delivers a multitude of advantages and opportunities, including improved operational efficiencies, reduced costs, marketing and sales alignment, more (and more qualified) leads, and increased revenues.

To reap these – and more – benefits, you’ll need to convince the executive team that adopting automation technology is the right thing to do.

This eBook will help you create a compelling case.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
Got CRM? Why You Need Marketing Automation, Too

Got CRM? Why You Need Marketing Automation, Too

Act-On
Act-On
Read more
Rethink Marketing [Automation]

Rethink Marketing [Automation]

Act-On
Act-On
Read more
The State of B2B Marketing: New Marketing Automation Stats For 2017

The State of B2B Marketing: New Marketing Automation Stats For 2017

Act-On
Act-On
Read more
Killer Workflows that Save time and deliver goods

Killer Workflows that Save time and deliver goods

Communigator
CommuniGator
Read more
NMRN: Bringing all their marketing under one roof

NMRN: Bringing all their marketing under one roof

Communigator
CommuniGator
Read more

Latest reports

See all
 6 Steps to Monetizing Your Data

6 Steps to Monetizing Your Data

Lotame
Lotame
Read more
How to Measure the Success of Your Marketing Automation Campaign

How to Measure the Success of Your Marketing Automation Campaign

GetResponse
GetResponse
Read more
20 Ways to Improve Your Email Marketing Metrics

20 Ways to Improve Your Email Marketing Metrics

GetResponse
GetResponse
Read more
Complete Guide to Generating Leads, Nurturing Prospects, and Driving Conversions

Complete Guide to Generating Leads, Nurturing Prospects, and Driving Conversions

GetResponse
GetResponse
Read more
Disaster Recovery: Which Solution is Right for You?

Disaster Recovery: Which Solution is Right for You?

Secura
Secura
Read more