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The State of B2B Marketing: New Marketing Automation Stats For 2017
Many of the available marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. So we set off to uncover the most recent marketing stats by surveying more than 350 marketing professionals in North America and Europe to get their take on how investing in marketing automation impacts business performance.
The most noteworthy results are included in this infographic.