Reports

CGC Index: How the world’s best brands and retailers drive business with consumer generated content

Please login or register to download the report

1 April, 2016

CGC Index: How the world’s best brands and retailers drive business with consumer generated content

Bazaarvoice

The Bazaarvoice CGC Index is the first industry research study showing the business benefits of CGC, drawing on client data from more than 2,000 Bazaarvoice global brand and retail sites to deliver insights about the state of CGC across numerous industry categories.

The analysis spans 127 million transactions, 45.6 billion product page visits, and 36.4 million pieces of consumer-generated content submitted in 2015. It is complemented by qualitative insights gleaned from a corresponding client survey on the value of consumer-generated content.

This report is available free to members, either login to your account or register to download now. Free membership enables full access to our knowledge centre.

Login to Download Register to Download

Recommended reports

See all
How consumer-generated content is changing shopping behaviour online and in stores

How consumer-generated content is changing shopping behaviour online and in stores

Bazaarvoice
Bazaarvoice
Read more

Latest reports

See all
On Demand Webinar: Join the Movement: Personalization 2.0

On Demand Webinar: Join the Movement: Personalization 2.0

Progress
Progress
Read more
A Guide to Better Retail Sales

A Guide to Better Retail Sales

Bazaarvoice
Bazaarvoice
Read more
Turning Visual Content Into Brand Equity

Turning Visual Content Into Brand Equity

Bazaarvoice
Bazaarvoice
Read more
Investigating How Product Sampling Can Lift Conversion Rates

Investigating How Product Sampling Can Lift Conversion Rates

Bazaarvoice
Bazaarvoice
Read more
Content Strategy For The Visual Consumer

Content Strategy For The Visual Consumer

Bazaarvoice
Bazaarvoice
Read more