Reports

CGC Index: How the world’s best brands and retailers drive business with consumer generated content

Please login or register to download the report

1 April, 2016

CGC Index: How the world’s best brands and retailers drive business with consumer generated content

Bazaarvoice

The Bazaarvoice CGC Index is the first industry research study showing the business benefits of CGC, drawing on client data from more than 2,000 Bazaarvoice global brand and retail sites to deliver insights about the state of CGC across numerous industry categories.

The analysis spans 127 million transactions, 45.6 billion product page visits, and 36.4 million pieces of consumer-generated content submitted in 2015. It is complemented by qualitative insights gleaned from a corresponding client survey on the value of consumer-generated content.

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to DownloadRegister to Download

Recommended reports

See all
How consumer-generated content is changing shopping behaviour online and in stores

How consumer-generated content is changing shopping behaviour online and in stores

Bazaarvoice
Bazaarvoice
Read more

Latest reports

See all
Framework for a profitable influencer marketing strategy

Framework for a profitable influencer marketing strategy

ZINE
ZINE
Read more
The definitive guide to choosing a content management system

The definitive guide to choosing a content management system

Sitecore
Sitecore
Read more
Magic Quadrant for CRM Lead Management

Magic Quadrant for CRM Lead Management

Gartner
Act-On
Read more
7 Reasons Leading Retailers Use Instant Verification

7 Reasons Leading Retailers Use Instant Verification

SheerID
SheerID
Read more
Lower Acquisition Cost With One Simple Strategy

Lower Acquisition Cost With One Simple Strategy

SheerID
SheerID
Read more