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What Small Businesses Need to Know about Keyword Negatives

What Small Businesses Need to Know about Keyword Negatives

Contrary to what the name sounds like, keyword negatives (also called negative keywords) are great for your business. These keywords can save you money, reduce unqualified traffic, and allow you to focus on more important aspects of your marketing strategy.

Ashley Carter
Ashley Carter 9 December 2016
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Dogs, Cats and Bumble Bees – What App Engagement Means to Advertisers

Dogs, Cats and Bumble Bees – What App Engagement Means to Advertisers

We are in the midst of a digital revolution. As consumers, we are more connected than ever before thanks to the proliferation of digital devices and the explosion of online services. For brands this presents a huge opportunity. Being able to reach a target audience across multiple devices means that you can engage with them wherever they are, resulting in the holy grail for any business; increased loyalty.

Michael Read
Michael Read 9 December 2016
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10 Best Tips To Get Your Apps Ready For Christmas

10 Best Tips To Get Your Apps Ready For Christmas

Follow these 10 best tips to get your apps ready for Christmas so you can maximize your revenue throughout the holiday season.

Oliver Bock
Oliver Bock 9 December 2016
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Is Cart Abandonment Right For Your Brand?

Is Cart Abandonment Right For Your Brand?

It’s common knowledge that 3 in 4 abandoned carts are recoverable, but a number of retailers still won't deliver abandonment campaigns when customers leave merchandise behind.

Sruthi Narayanan
Sruthi Narayanan 8 December 2016
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Ecommerce Technology: Emerging Trends For Today’s Fashion Brands

Ecommerce Technology: Emerging Trends For Today’s Fashion Brands

For today’s ecommerce brands, changing with the times is crucial. Through Photoslurp’s partnership with Decoded Fashion, we’ve met with a number of emerging companies who are adding enormous value in the space of ecommerce.

Luisana Cartay
Luisana Cartay 8 December 2016
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