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The Knowledge Guide - Outlook 2017:  Trends And Essentials

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16 February, 2017

The Knowledge Guide - Outlook 2017: Trends And Essentials

Digital Doughnut

Marketing has changed more in the past five years than it has in the past 50. So what does 2017 have in store and what should marketers be aware of?

In this guide, we lay out what we think are the main trends for the year ahead. From agile marketing and automation, to rapid retail and mobile, a lot is happening in the industry which marketers need to keep abreast of. But, notably, some trends such as wearables and 3D printing aren’t included as we don’t think their potential is quite there yet.

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