Using Social Media Monitoring For Customer Service

“We want to conduct online customer service and leverage social media as an active
and responsive channel for customer experience and service opportunities.”

Everyone’s Doing It 
Customer service all comes down to awareness, responsiveness, and courtesy – with social media now a key part of the mix.

Think about it: have you ever vented about or praised a product or service on Twitter? Or read a horror story about customer service gone wrong on Facebook?

The good news: managing this customer service experience on social media is easy thanks to Sysomos Heartbeat. Below are some tips on how you can harness the platform as a supplementary tool to boost your customer service strategy.