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25 Interview Questions For Your Next Social Media Manager
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The public launch of Facebook was 10 years ago. Just 5 years ago, many businesses were still wondering if they should include the Facebook ‘fad’ in their marketing strategy. Today, businesses wonder which strategies they should use on social media and which sites to keep besides Facebook.
Alongside this major shift, the need arose for the social media manager. Usually, as part of the marketing team, but in some cases, standalone.
It’s been a rapid change, and this has left many marketing managers and VPs unsure about what to look for when hiring for the position. Everyone uses social media, right? What differentiates a social media ‘expert’ from the average Millennial that grew up using these networks all day, every day?
To help employers understand what they should be looking for, we have compiled 25 questions to ask when interviewing for this role. Including some or all of these questions in your interview process will help you to separate the experts from the poseurs. It should also help you make sure that your future social media manager is the star performer your business needs.